Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




I was reminded about a video I saw some time ago, after seeing a similar video on my dear friend Bunny's blog. What you are about to see is AMAZING!!

Take the time to meet...

Jim here again... What do you think of that montage of vintage cigarette advertisements ! Knowing what we now know about cigarettes, it's tough to believe that such ads could have existed only 50 years ago, but the campaigns were real. Did doctors actually see no harm in cigarettes? Were there no pulmonary specialists back then who thought that habitually inhaling smoke might not be such a healthy idea Who knows... ?As I like to believe when it comes to doctors, even though they're quite oblivious to the harmful effects that chemicals have on our bodies, they do seem to mean well (in their own deluded ways). So, I don't hold it against them so much as I now hold it against individuals to think for themselves and challenge healthcare practitioners.

In any case, whether or not there is an advertising campaign attached to a new consumer product, it stands to reason that when a product is introduced into the marketplace, manufacturers should have a responsibility to ensure that the product is safe, and consumers should likewise have a reasonable expectation that the product is safe. Only, it doesn't always work that way, does it?

We have two events scheduled for this weekend and we are looking forward to both of them! The first is a Raw Food Potluck Meetup. I haven't decided what I'm creating, yet. So far I'm thinking I'll make either an apple pie or some beet noodles with alfredo sauce, but I know how things usually go when it's time for me to prepare something special. I usually feel like I don't want to make what I had planned, and I search around in the fridge to see what pops out at me. I almost always go by what I'm inspired to create at that moment. So, who knows what I'll end up making. I'll try to take pictures of my creation as well as pictures of the other raw food dishes that others bring.

This will be our first raw food potluck. When I first went raw it was something I was doing special for myself, by myself, so I didn't join any of the raw food meetups and didn't want to make it a group activity with my friends.After two years of raw (a little over one at 100%), I've done (and continue to do) what I needed for myself.Now, I'm ready to share my experiences with everyone and to be an active member of the raw food community.So, I'm looking forward to the raw food potluck tomorrow!? You are welcome to join us at the potluck if you are in the area!

Jim here... As you're probably aware, Sunday marks the summer solstice here in the northern hemisphere. While the Pure Jeevan family certainly includes many raw foodies living in the southern hemisphere (*nods to our friends in Oz and beyond currently heading into winter*), the majority of our readers will equate Sunday with the official kick-off of much longer, much hotter days. So, we'd like to provide some topical, tropical inspiration for you.

How do you feel about heat Personally, I used to *hate* it. I thought I knew what real heat was, too, having grown up in St. Louis where the summers can be brutal. But, Wendi and I traveled to India once (so far!) and, wow, THAT was real heat. I clearly remember standing on an airport tarmac in a place called Trivandrum, just 8 degrees north of the equator, almost in shock over how hot it was there.

Jim here... Just a brief, fun post for the weekend... We just saw the movie Scott Pilgrim vs. the World a few days ago. ?It's a great movie, for many reasons. But, vegans will get a real kick out of one scene involving a character named Todd Ingram, who has super powers. ?Why? ?... Because he's a vegan! ?We won't spoil the scene, though. But, if you're a vegan, or know a lot of vegans, you should get a pretty good laugh from this! I think they nearly had to throw Wendi and me out of the theater, as we were laughing so hard (especially Wendi). ?Enjoy. :-)

I thought I'd put another fun week together here at Pure Jeevan while Wendi is away (although, actually, ALL of our weeks are fun-filled here!). This week, I thought I'd discuss herbs, spices, and essential oils. Of course, I can't cover those enormously important (and huge) subjects in-depth over the course of just one week, so I created that little banner (above) so that we can re-use it from time to time.

Herbs are fascinating, aren't they? Sometimes, you don't even consciously know why you use the ones you do but, invariably, there's a reason. Sure, sometimes recipes call for a specific flavor. But, often, there are other reasons as well -- such as to support digestion, or to provide a warming or cooling sensaiton. This type of thing is critical in ayurvedic principles, as we touched on recently on this blog, where the spices could be present for digestive or medicinal purposes, or of course as a preservative.

Within the raw food community, a controversy seems to have been brewing for the better part of a year! The topic: Agave nectar (also called agave syrup). Surely by now most people know what agave nectar is. For anyone who doesn't, it's a thick liquid sweetener made from, you guessed it, the agave plant.

In general, the production of tasty agave nectar involves heating the plant to a certain temperature (which varies widely according to which manufacturer is making it and which species of agave is used). The extent of this heating constitutes a significant part of the controversy (as most raw foodists believe that heating any food over a certain temperature, usually somewhere between 105 and 118 degrees fahrenheit, renders it "dead").

So, what did you think about there being snow in New Mexico? Were many of you thinking it was more of a consistant hot climate like I used to think?

We left New Mexico, renewed, and headed to Oklahoma. Here's where we left off yesterday:

This is a recipe for the coconut shake that brought my cholesterol levels from very unhealthy down to extremely healthy within the span of one month!

Young Coconut Shake

Flesh and water from one young coconut

Here it is: Putting it all together. Here you'll see what we use for our taco shells and how we build up our taco. Quite often, we also make a raw sour creme using cashew nuts and lemon juice. But, for these tacos, it'll just be meat, salsa, and guac. Enjoy!

Just a quick notice that we've posted our December 2009 newsletter. Each month, we email a link to our newsletter to all Pure Jeevan family members. (If you're not receiving that, you're mising out on a ton of awesome raw inspiration and information. You can click here to sign up -- it's free!)

We'll be back tomorrow to continue our coverage of the Chicago raw food scene. As I've been saying for a few days now, you won't want to miss these great interviews!?