Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




This isn't one of our normal blog posts. It's more of a journal entry, than anything else.

You see, I'm a bit sad today. The Raw Spirit Festival in Santa Barbara, CA, started today and I'm not there. We've been working really hard on many raw food projects, trying to sell our home, etc. So, spending the time and money to travel to the other side of the country for a weekend event just didn't seem like a good idea.I don't think we made the wrong decision, but I do admit I was hoping that somehow the Universe would conspire in some magical way to arrange for me to attend the festival this weekend.

For those who have never been to a Raw Spirit Festival, you might wish that you could attend something so totally awesome---to be surrounded by raw foodies you've met online, to attend the various speeches and events at the festival, etc.---but you probably aren't feeling completely sad that you aren't there. To have attended a Raw Spirit Festival, had your entire life altered by the experience, and then to not attend the next one is almost heartbreakingly sad.

Hi everyone! Jim here with a really special treat for you today. I'm interviewing our friend Joe Prostko, who we've known for a good year or so through the Pittsburgh raw food meetup group. You may remember Joe from our cacao pod video a while back.

We just had a big raw food potluck costume party here, and Joe showed up as an Oompa-Loompa. At first, I admittedly did not get the deeper part of this joke. I simply thought it was a novel costume because it was a character from the Willie Wonka book / movie. Later, however, it really sunk in, as I decided to flip through the Willie Wonka book to read up on Oompa-Loompas. Here's a quote from Willie Wonka author Roald Dahl:

This has been floating around the web for a day or two, but for those who haven't seen it, here's former President Bill Clinton talking about his plant-based diet, and what he hopes to gain through it. How amazing to see an *American president* discussing this sort of thing!! Who'd have ever imagined this (considering the strength of the beef and dairy lobbies in this country)?

Stories like this give me hope that the world will become more health conscious -- and will begin to understand that things like irradiation, GMO technology, pesticides, and all of the scary discussion floating around about the "Codex" are all unnatural, unsustainable, and unhealthy for us and for the planet. All you need is love -- and delicious organic foods! Glad to see Bill Clinton advocating this.

Jim here again... What do you think of that montage of vintage cigarette advertisements ! Knowing what we now know about cigarettes, it's tough to believe that such ads could have existed only 50 years ago, but the campaigns were real. Did doctors actually see no harm in cigarettes? Were there no pulmonary specialists back then who thought that habitually inhaling smoke might not be such a healthy idea Who knows... ?As I like to believe when it comes to doctors, even though they're quite oblivious to the harmful effects that chemicals have on our bodies, they do seem to mean well (in their own deluded ways). So, I don't hold it against them so much as I now hold it against individuals to think for themselves and challenge healthcare practitioners.

In any case, whether or not there is an advertising campaign attached to a new consumer product, it stands to reason that when a product is introduced into the marketplace, manufacturers should have a responsibility to ensure that the product is safe, and consumers should likewise have a reasonable expectation that the product is safe. Only, it doesn't always work that way, does it?

Above is a quick camera-phone pic I posted to our Facebook group lately. I did talk about making raw parfaits on that page, but want to talk a little more about them today, as it's just the perfect time to be talking about delicious raw parfaits (at least here in America, in any case, where many of the fresh berries you'll probably want are cheap and in season). I'll share a brief story about them, and then share my own basic recipe, and then we'll make some plans for MORE parfait talk really soon, okay?

I'm almost hesitant to talk about raw food parfaits here because, well, if the government found out how unbelievably healthy and ENJOYABLE parfaits are, I'm sure they'd make them illegal. But, I'll take a chance...

Wow, I'm having a tough time keeping up with our fearless travelers! I thought I'd break their San Francisco adventures up into FOUR smaller posts made from Wendi's personal travelogue. I'll try to address everything they did chronoligically. There will be a video in this posts, videos in the next post, and a picture set at the end! Here's what she had to say about their first stop in Frisco:

For our San Francisco/Berkeley visit, we first met up with a college friend, Pete Guinosso, at Cafe Gratitude. It was fun catching up, and Pete treated KDcat and I to our meals. While at the table, I labeled Pete as the "Quote Man" because he had a fantastic book of quotes he has been collecting. He periodically read from it as our conversations brought specific quotes to mind. It was a beautiful collection of poems, which Pete said is his second book and is filling up quickly.

Cafe Gratitude lived up to its reputation of having a great vibe with pleasant servers and fantastic raw foods. I wondered, however, why there isn't a dish called "I am Love." (There is a drink called "I am Loved," but I was interested in one that claimed I AM Love. Maybe they'll come up with one for my next visit!) After leaving Cafe Gratitude, I have to admit I wasn't overly grateful to find a $40 parking ticket waiting on the rental car. OUCH! We kept the car parked there (since it was already ticketed), and Pete showed us around the Berkeley shopping area. It was a fun stroll on a beautiful sunny, California day.

Jim here... Until our home sells (SOON!!!) and Wendi and I launch ourselves into the world as full-time raw food teachers / lecturers / inspiration providers, I'm more or less stuck in the corporate world during the day. While much of what happens in this Dilbert-esque environment is, as many of you likely know, absolutely meaningless, there is nonetheless the occasional pearl of wisdom to be pried from the clammy jaws of the 9-to-5 world. I was, for example, just reminded of a story I heard at a seminar once. Not surprisingly, the seminar pertained to the art of money making. However, there's another more fulfilling message to it as well.

A large modern newspaper company still uses these ancient printing presses from the 1950s -- huge old monstrosities with enough belts, pulleys, and greasy gearboxes to make any modern-day steampunk enthusiast squeal with delight. One day, not long after the old press manager finally leaves the company, the main press breaks down. Manuals are consulted, technicians brought in, engineers asked to take a peek. No one can bring the beast back to life. But there's a woman on the Internet who specializes in these babies -- and, guess what, she's local! So, they call her in. She listens to their problem and says she can fix it, but it's going to run them $5,000.

Over the weekend, we attended a fairy festival in Eugene, OR, called Faerieworlds . ?It was great fun -- loads and loads of interesting shops, festival-goers in costumes ranging in complexity from simple fairy ears to full-on ensembles, and some spectacular tribal bands on the main stage all day long.

What was unexpected, though, was seeing not just one (which, alone, would have been impressive), but *two* food carts dedicated to raw foods. ?The first was called Luminescent Foods:

This morning as I was driving from the beautiful Carnegie Mellon University campus to a business meeting outside the city, I had to take a detour at one of Pittsburgh's many bridges. It was a little frustrating because I had hoped to arrive at my destination early enough to grab a green tea at a coffee shop. But, these little delays happen. I'm glad this one did, though, because I soon passed a small yoga studio (called Pratique) where an interesting window decal hangs. It reads: "Yoga is my health insurance."

Many kudos to the clever people at Pratique who apparently crafted this catchy and spot-on message. While this is a raw foods site, not a yoga site, the message is equally apropos here. It essentially means, in my view, that we all have the opportunity to profoundly affect our own health and well being.

In our family, we're currently facing the realistic prospect of taking a literal approach to this concept, dropping formal health coverage! Quite literally, we feel that maintaining a health plan is (almost) a complete waste of money. I'm not posting this to start a debate as to whether those who follow a healthy diet should or should not buy into a plan. (I know all of the related arguments already: Yeah, but what if you cut your arm and need stitches Save that for Facebook or, at least, some other time.) I'm more concerned with reiterating one of our key messages here at Pure Jeevan -- our unwavering ?conviction that physical health and diet are tightly connected. Wendi knows this, I know this, our child knows this, YOU know this... But why doesn't everyone acknowledge it?

Today we talk about ways to lessen one's chances of developing dementia, aside from dietary changes. Other than eliminating foods from our diet that may hinder brain function, or adding foods that enhance brain function, what can we do to keep our minds sharp as we age?

The first action step you can take to keep your mind healthy is to physically exercise the rest of the body. By keeping our limbs and muscles active, we are not only enhancing the flow of oxygen throughout our bodies, we're continually working our brains, as well. Every move you make requires a message from your brain to be sent to your muscles. So, the more you move, the more you're exercising that part of your brain.

?To keep all of you inspired while we are away, we've asked some

remarkable individuals to share their raw food stories with you. Enjoy!