Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Hey, where the heck is Pure Jeevan this week ??? Sorry for the silence on our end; we're actually in Portland, Oregon, closing on our new digs -- the new HOME of Pure Jeevan!!! Exciting stuff, but we're SO busy that we may not be able to blog again until the week of June 7. But, we'll definitely return by then, and maybe even post a thing or two from here. It all depends on our internet situation. In any case, it's SO wonderful to be taking direct action on the future on Pure Jeevan. It's a huge leap of faith on our part, but it seems right by all accounts. So, see you soon when we return! -Jim & Wendi

Original Comments

Below, we have included the original comments from this blog post. Additional comments may be made via Facebook, below.

On May 28, 2010, Gopika wrote:

Wendi tells a funny story sometimes about a woman she'd met who was considering undergoing gastric bypass surgery to help her lose weight. When Wendi asked the woman whether she'd consider changing her diet to a raw foods regimen, she responded with something like, "Oh, no, that's too radical."

This is really what it's come to in society; having part of your digestive system surgically altered (in a profound, irreversible, dangerous, and invasive way) is no more than some nonchalant, consequence-free elective decision ... while eating more salads is viewed as "radical."

Below are two variations of the same issue: I'm too tired and don't have enough time to be healthy. The irony, of course, is that the more raw foods you eat, the more energy (and therefore time) you have!

By the end of the day I am so exhausted I'd rather not eat than go in the kitchen & try making something raw.

How do I stay raw with all the food prep and my lack of time and life's pressures

Jim here with a weird little story for today... I was at a business seminar early this morning and someone I know came up behind me at the buffet and said, "I'm getting in line behind you to see what you eat. You've lost weight and I want to lose weight, too."

"Well, it's no secret," I replied. "Just chow down on all of this great fruit they have." (I'd already piled my plate high with honeydew, cantaloupe, pineapple, and strawberries.)

As this is a holistic web site, it's important that we take time every so often to feature pieces on other aspects of human health besides diet. So, today's subject is unrelated to raw foods, but is directly related to your health. (Don't worry: We'll get back to raw foods on Monday!)

Today I want to share a super-valuable lesson I learned when I was just 21 years old. Back then, Wendi worked within the advertising department of a large newspaper. She helped me meet the paper's photography editor who, in turn, approved an internship for me during my senior year of college. So, several days per week for one semester, I hung out with professional newspaper photographers. It was a lot of fun -- and with real darkrooms, too (as this was way before the age of digital cameras).

This Thursday I want to give a special "Thank You" to Kevin Gianni. He was on my list for a Take the Time Tuesday introduction, but I didn't want to wait until then to tell you about him. I've been following Kevin's work on the Internet since he hosted The Raw Food World Summit last year. You can tell when you hear him speak that he's a genuinely nice, intelligent, caring person. He's honestly listening to what people are saying, trying to absorb the plethora of health information that's available. He asks a lot of interesting questions, too. He then takes what he has learned, condenses it, and shares the knowledge with the rest of the world. He does all of the hard work for us! For this, I wanted to give a special thanks to him.

I thought I'd put another fun week together here at Pure Jeevan while Wendi is away (although, actually, ALL of our weeks are fun-filled here!). This week, I thought I'd discuss herbs, spices, and essential oils. Of course, I can't cover those enormously important (and huge) subjects in-depth over the course of just one week, so I created that little banner (above) so that we can re-use it from time to time.

Herbs are fascinating, aren't they? Sometimes, you don't even consciously know why you use the ones you do but, invariably, there's a reason. Sure, sometimes recipes call for a specific flavor. But, often, there are other reasons as well -- such as to support digestion, or to provide a warming or cooling sensaiton. This type of thing is critical in ayurvedic principles, as we touched on recently on this blog, where the spices could be present for digestive or medicinal purposes, or of course as a preservative.

Jim here... Allow me to think out loud, philosophically, for a few moments, will you? I have a gut suspicion about something, but need to think it through a bit here. I'll start with a quote:

"There have also been a number of traditions around the world that describe a divine confusion of the one original language into several, albeit without any tower [referring to the well known story of the Tower of Babylon from the Christian Bible]. Aside from the Ancient Greek myth that Hermes confused the languages, causing Zeus to give his throne to Phoroneus, Frazer specifically mentions such accounts among the Wasania of Kenya, the Kacha Naga people of Assam, the inhabitants of Encounter Bay in Australia, the Maidu of California, the Tlingit of Alaska, and the K'iche' of Guatemala. ... The Estonian myth of "the Cooking of Languages" has also been compared."

Today I answer the second part of a letter Jim received from a Pure Jeevan member who was seeking advice about her daughter who has decided to become a vegetarian. Rather than quote parts of her letter, I'll summarize the questions (because they are general questions that we hear a lot and our answers are given for everyone, not just the individual who sent the most recent letter).

1) I don't have a lot of money for all the produce and kitchen appliances, so how can I eat a healthy diet

2) I live with others who don't eat the same diet, so how can I possibly make this work

One reason I keep going on and on lately about raw desserts and raw ice creams is best conveyed with an example. ?Here are the ingredients in Cool Whip, a commonly available whipped topping:

  • water
  • hydrogenated vegetable oil (coconut and palm kernel oils)
  • high fructose corn syrup
  • corn syrup
  • skim milk
  • light cream
  • less than 2% of:
  • sodium caseinate
  • natural and artificial flavors
  • xanthan and guar gums
  • polysorbate 60
  • sorbitan monostearate
  • beta carotene (color)

Wow, I had a chemistry set in 5th grade that had a lot of things that sounded like some of those items. It's actually mind-boggling to envision the industrial processes necessary to produce everything on that list -- not that it's entirely possible to do so. After all, among the list of ingredients are "natural and artificial flavors." Ever wonder what, exactly, those are?

I'm still working on the dishes that will be served at the upcoming 3-Day Raw Food Spiritual Ashram Retreat (only 2 spots left!). Today, I worked on the Sandwich Fixin's that will be served for lunch on one of the retreat days.