Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




As Pure Jeevan blog readers probably know, we're big fans of running ongoing series. A good blog can never have too many, really. So today we mark the official kick-off of another super series. We're calling these articles "Pure Jeevan Guides."

Guides to what , you may ask. Well, to various topics of interest to raw foodies, of course!

It's day three and all is going okay. I seem to have a bit more energy since it's not all being sapped trying to digest complex meals. The last time I did mono mealing, I received countless emails from Pure Jeevan members who were concerned I was doing something unhealthy. Eating simply for nine days, however, is not unhealthy.

Did you know the body doesn't need a full range of vitamins and minerals at each and every meal? Somehow many of us were taught that each meal needs to be a complete balance of vitamins, minerals, proteins, fats, carbohydrates and that just isn't the case. What the body needs is a well-rounded diet, overall, to be in a balanced state. If, over the span of a month or two, you've consumed a variety of fruits, vegetables, nuts, seeds, and sprouts you will find that you've met just about all of your nutritional needs.

Many people have asked us about the Raw Spirit Festival (RSF): What is it? When is it? Where is it? Will we be going ? So, we wanted to take a moment to answer those questions.

Driving to work today, we noticed that McDonald's has launched its latest product aimed at the health-conscious demographic. In case you haven't heard, you can now purchase fruit smoothies at Mickey D's! Sounds like real progress, right? Well, let's take a closer look and see if they're really as healthy as they sound.

McDonald's is not exactly known as a healthfood destination. After all, a typical lunch at the Golden Arches these days might well include something like an Angus Bacon & Cheese, Large Fries, and a Large Coke. ?Together, that's 1,600 calories, 64 grams of fat, and 2,400 mg of sodium, 99% of which is from highly cooked, highly processed, non-organic, factory-farmed, nutrition-barren source materials . (Add on another 75 calories and 550 more mg of sodium if you plan to go through, say, five packets of ketchup along with those fries.) (Source) And, some people eat that daily!

You know about raw foods, I know about raw foods, and we both know people who know about raw foods. It seems like more and more people know about this lifestyle than ever before -- and that's absolutely true! But, it's still true that, on the whole, the average person on the street knows almost nothing about it. As such, if you're a raw foodist, you often find yourself in situations in which you're explaining it to people. (Obviously, as raw foods bloggers, we're more than happy to do so, of course!)

Amid all of these explanations to new friends and new readers, it's not too uncommon to hear people scoff at the idea in one way or another. Common objections include things like:

Q. I am trying to go raw and juicing for only two days now and I am soooo hungry and I really don't quite understand what to eat. I went out and bought a bunch of raw vegetables but I am lost on exactly how to prepare the meals and I'm so tired of being fat. Can you direct me to a simple start of book or can you give me some simple recipes or what you did to get started on your first month? Thank you.

Signed,

Frustrated and Fat in Virginia

A. Dear LOVELY BEING,

Today we welcome Melissa Sokulski from BirchCenter.com and FoodUnderFoot.com for another episode of Pure Jeevan's Makin' It Monday "Guest Raw Chef" edition. In this episode, Melissa demonstrates how to make raw tortillas (this recipe uses a dehydrator). You'll be amazed at how pliable these tortillas are!!

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Jim here... A few months ago, I'd posted an article here on the topic of Cognitive Dissonance. This theme seems to crop up from time to time in questions people ask about the raw foods lifestyle. For example, one new raw fooder recently posted a question in a raw foods forum asking whether other raw foodies had reached a place in their lives at which things changed so much that they felt as though they were living a contradiction. Because this struck home for me, I'd like to reiterate my response, somewhat edited, below.

Since our child was exposed to a large variety of vegetables and fruits at a young age, she has always enjoyed consuming them in myriad ways. When children's exposure to fruits and veggies has been limited, however, they don't always like consuming things that are so different from what they've grown accustomed to eating (and this many times carries into adulthood).

It's vital that children be exposed to a variety of foods, as often as possible, while growing up. For the vast majority of children, however, that has not been the case. Packaged, processed, and fast foods are a standard part of our society; we don't think twice about serving such foods to our children. Everyone is doing it, it's affordable and convenient, and they like it!

We ve covered this in the past here on the Pure Jeevan blog, but it s something that s being discussed again online in major news feeds. Since many people read and learn from such sources, especially Yahoo! News, there is potential for a lot of damage and misinformation to be ?learned? by many individuals. In a recent article on Yahoo!, we re informed in the ?Health Experts Main/HealthLine? category that consuming only healthy foods is an eating disorder. Those who desire a healthy body by consuming healthy (as opposed to unhealthy) foods are labeled as having ?orthorexia,? a supposed eating disorder that can be cured with cognitive behavioral therapy.

What does that mean, really? If we desire a healthy body, and all the vibrant energy that comes with it, then we are psychologically unbalanced? [Sarcasm to follow ] However, if we eat those same healthy foods, but also consume things like Kentucky Fried Chicken, McDonald s burgers, Wendy s French fries, or Skittles candies then we are balanced individuals and deemed psychologically healthy? What if we consume no healthy foods, preferring instead the Standard American Diet of fast foods, heavy meats and gravies, that includes few fruits or vegetables? Well, that s considered normal and of no concern in the least bit ? there is no eating disorder when consuming a diet like that. You can require caffeinated beverages to have enough energy to get through the day and that s normal, too. Die of a heart attack from such a diet and that s normal, too.

EVERYONE LOVES RAW TACOS!!! So, this week, we're going to show you FOUR "Makin' It Monday" videos instead of just one. These were filmed in Berkeley, CA, at our dear friend Carolyn's apartment. We hope you love these recipes. We actually eat raw tacos quite regularly -- especially when tomatoes are in season.