Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Jim here... About an hour ago, I purchased $68 worth of ice cream from a local supermarket. Bet you thought you'd never read something like that here, eh ? Well, don't worry -- Wendi and I haven't suddenly decided to binge on dairy products. You see, in my corporate job, I'm often the event organizer; today that meant ice cream gopher.

For some raw foodies, that scenario might seem rather cruel. You may be thinking: Isn't it tough to have to go purchase nine tubs of ice cream, two jars of maraschino cherries, two bags of marshmallows, four containers of flavored syrups, two cans of whipped cream, and numerous boxes of waffle cones ? No, it's not cruel at all. To me, it's now the same as running out for, say, office supplies.

To keep all of you inspired while we are away, we've asked some

remarkable individuals to share their raw food stories with you. Enjoy!

Hi Everyone! It's been a while since we've run a "My Raw Story" feature. So, here's one from my good friend Chris Paris, who I met and hung out with at the Raw Spirit Festival this past summer. I think you'll like his take on raw, his before & after pics, and the personal topics he covers such as the role raw foods played in his spirituality. -Jim

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Wendi's initial observation about Santa Rosa was that, at first glance, it seemed similar to many of the places they'd visited in Oregon. However, once the sun came out, she said you could feel that California sunshine starting to warm up your body. This is Northern CA, so it's not overly hot; it is, however, much sunnier and a bit warmer than the parts of Oregon they visited.

Wendi and KDcat were hosted by a lovely couple, Shea Lynn Baird and Stephen Barlow (and their adorable dog, Bella, pictured above). You might be familiarwith Shea already, as she and her husband launched the popular Monday Night Live series, broadcast Monday nights from Cafe Gratitude. Shea is a long-term raw foodist, so Wendi interviewed her and asked some questions about what she's been doing. It's a really great, highly interesting interview. Wendi also asked Shea to offer some helpful advice for our Pure Jeevan family members. I think everyone will enjoy the video:

Jim here... It's not often that we're able to recommend a movie that's perfectly relevant to the raw food lifestyle. But, if you're a raw vegan and haven't seen The Curious Case of Benjamin Button, we highly recommend this film. Not only is it wonderful, but it's also, for much of the film, a nice metaphor for living the raw foods lifestyle.

Jim here... Recently, a commenter on this blog, Lannette, mentioned being a cardiac rehab nurse. For some reason, reading this set my wheels spinning in various directions, among them onto the topic of meat consumption in the world. To begin, I'd like to recap something I'd said in response to her:

... it *astounds* me how people joke about heart health where I work. People around here routinely return from medical exams and actually adopt rather mischievous grins when they reveal how high their bad cholesterol levels are. It's like they're saying, "I know meat and dairy are bad for me, but I'm going to keep on eating it anyway. Isn't that funny ??!!!" Ummm, no. It's sad. They laugh it off as though there could be no possible future reckoning for them. It's reminiscent, IMHO, of Dr. Viktor Frankl's book "Man's Search for Meaning," in which he describes a psychological phenomenon he termed the "delusion of reprieve." For anyone unfamiliar w/ that, the term describes the phenomenon via which those faced with certain death (or near certain death) mentally construct some way out of it. They are deluded into believing that they'll have a reprieve from the inevitable. So, it's exactly the same to me -- these people see the heart attacks coming. They simply refuse to do anything about it, refuse to change their habits, deny what their blood work says to them. Why? Because they think "I'll be okay. Sure, this leads to heart disease in most people, but not in *me* because I'm a strong guy, I'm macho, I'm not as fat as some other person here, etc." Mostly, it's the meat, I think. It's got a powerful hold on our society...

So, today I wanted to write a little bit on the topic of meat consumption. This is an enormous issue, in my opinion. If you're reading this, it likely means you're already at least a vegetarian, so I do not need to quote you any saddening statistics on the horrors of the meat industry. In fact, before writing this, I decided to visit the PETA web site quickly in order to glean a few slaughterhouse facts. But, in no time, I became markedly depressed, so I'll largely avoid focusing on specific negative imagery here.

Jim here again... So, instead of Episode 1 of "Know Your Food," we present Episode 0.5, which documents the high drama of launching a video blog. Quite intense, my friends... Recall yesterday's installement -- when we captured the initial moment of inspiration in our library? Well, today's installment is a "confession cam" one, just like you see on every reality TV show ever produced.

The question is: Will we EVER actually launch our nutritional web show? Stay tuned...

Wow, we've been getting a lot of publicity lately.(We'll be writing more about that later.) We're thrilled to be recognized for the work we're doing for the raw food community!

For those newly acquainted with Pure Jeevan, you've already found our blog (this site), and likely our main site. But, we also wanted to highlight another offering we've put a lot of work into -- the All Raw Directory. Here's a screenshot:

We're heading out of town again! This time we'll be visiting Leela Mata at her Peaceful Valley Ashram, the location of the first raw food spiritual retreat I held last year.

Here's a video I took of Leela Mata last year:

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I receive many questions from our readers, and I am very happy to respond. I truly love helping others, but I don't do it just for them.When I was younger, many times I thought I was performing selfless acts of kindness whenever I'd help others. However, now I realize I am experiencing pleasure by helping others. I find it very rewarding, as though I am fulfilling my purpose in life.

Do you know what your life's purpose is? Do you believe there is such a thing These aren't rhetorical questions; I'm really interested in hearing your response. Well, I've known my life's purpose (actually, I have more than one) from a very young age, but it wasn't until recently that I began living it more fully. My purpose in life is to love others---to connect with others through an immensely deep and genuine love.One way I've found for spreading my love and realizing my purpose is by helping others.

When I answer questions for our readers, I speak from my heart. I think it's important to realize, however, that the answers we receive from others are *their* answers to similar questions. Maybe their answers will work for us, but maybe they won't.I've stressed this many times, but it never hurts to repeat it: Listen to others, hear what they have to share, but mostly listen to your own inner voice. We all have the answers deep within ourselves, even if we can't always hear them very well.

Let me take you down,

'cause I'm going to

Strawberry Fields.