Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




There's a peculiar yet recurring kind of argument I get from a number of people from time to time when the subject of diet or health arises. Basically, it goes like this: "Yeah, all of those vegetables and exercise might be good for you, and all of that meat and fried food I eat might be bad for me, but what if you get hit by a truck tomorrow "

This sort of perspective is interesting to me for at least two major reasons.

Jim here... As you're probably aware, Sunday marks the summer solstice here in the northern hemisphere. While the Pure Jeevan family certainly includes many raw foodies living in the southern hemisphere (*nods to our friends in Oz and beyond currently heading into winter*), the majority of our readers will equate Sunday with the official kick-off of much longer, much hotter days. So, we'd like to provide some topical, tropical inspiration for you.

How do you feel about heat Personally, I used to *hate* it. I thought I knew what real heat was, too, having grown up in St. Louis where the summers can be brutal. But, Wendi and I traveled to India once (so far!) and, wow, THAT was real heat. I clearly remember standing on an airport tarmac in a place called Trivandrum, just 8 degrees north of the equator, almost in shock over how hot it was there.

To keep all of you inspired while we are away, we've asked some

remarkable individuals to share their raw food stories with you. Enjoy!

Mmmmmmmmm! ?I'm sitting here at my computer eating the Best Organic Fuji Apple Ever. Don't believe me? ?Here's a picture of the apple I'm eating right now:

Looks dee-lish, right? ?(Okay, so maybe it's not the most appetizing pic in the world...) ?Anyway, one interesting thing about this apple is that I bought it (a whole big bag of them, actually) because it was so cheap. (I'm on a relatively tight budget these days.) ?But, if it was so cheap, how could it be so tasty? ?(And organic, too!) Well, that's where the basic law of supply and demand come in. Whenever a crop is at the peak of its season, the supply rises considerably. Instead of the store receiving X number of bushels of apples, they receive 5X or more. So, they slash prices to move that kind of volume.

Recently, the wife of a friend of ours decided that she wanted to lose 20-25 pounds. As far as we know, she follows pretty much a "Standard American Diet." We've heard that she doesn't care for red meat, but she does eat other meats, plus a good deal of dairy (which, we believe, she regards as a healthy food choice). She's apparently tried a number of exercise regimens, and a few fad diets, with no luck on losing these 20-25 pounds. (Frankly, we haven't seen her many times, but would not have guessed that she had 25 pounds to lose. But, we'll save "self image" as a topic for for further posts.) In any case... Frustrated, she decided to see a hypnotist!

Our friend accompanied his wife to the initial consultation. He said it was actually interesting. The hypnotist basically sits you down and walks you through some fundamental psychology, demonstrates a few of the primary principles of suggestion (e.g., showing you how easy it is to, say, imagine the sourness you would experience when biting into a slice of lemon), and then lays out how the program works.

I thought I'd put another fun week together here at Pure Jeevan while Wendi is away (although, actually, ALL of our weeks are fun-filled here!). This week, I thought I'd discuss herbs, spices, and essential oils. Of course, I can't cover those enormously important (and huge) subjects in-depth over the course of just one week, so I created that little banner (above) so that we can re-use it from time to time.

Herbs are fascinating, aren't they? Sometimes, you don't even consciously know why you use the ones you do but, invariably, there's a reason. Sure, sometimes recipes call for a specific flavor. But, often, there are other reasons as well -- such as to support digestion, or to provide a warming or cooling sensaiton. This type of thing is critical in ayurvedic principles, as we touched on recently on this blog, where the spices could be present for digestive or medicinal purposes, or of course as a preservative.

Is cacao dangerous or is it a super food? Anyone who's been learning about raw foods knows about raw cacao (check out a recent episode of Know Your Food: Cacao). It's raw chocolate without all the processing and additives normally included in the chocolate bars many buy from standard grocery stores. In its raw form, cacao has different nutritional components than typical processed chocolate. Many claim that raw chocolate is filled with mega doses of nutrients, making it a super food, and therefore extremely healthy for the human body. Others claim that even in its raw state, cacao is a stimulant that taxes the human body and cacao is more like a poison than a food. I've heard murmurs about negative effects of cacao for many years, but that was always subdued by the vociferous praise of cacao.

Recently, my friend Kevin Gianni (The Renegade Health Show) spoke out about cacao and his experiences with it. Kevin is well known in the raw food community, so his words came as a shock to many people. He explained in his video (below) that he developed a rash on his stomach. After much investigating and diet changes, he came to the conclusion that cacao was causing the rash (eliminating the cacao caused his skin to clear). He also stated that cacao had been stripping his body of vital minerals. Kevin pointed out that he was simply sharing his own experience with cacao, possibly shedding some light on a subject that may need to be further investigated. He advised others to take a look at their own reactions to the food, to see if they are experiencing any problems.

Wow, so much happened in Chicago that it's taking literally weeks to show it all to you!? But, hey, it's also a lot of fun to share this stuff. Wasn't that a great talk yesterday with Kathy and Danny Living !? If you haven't seen it, definitely scroll down and watch!

Here's another one for you. Meet Hatice Yavuz, co-owner along with Chef Mehmet Ak of Cousin's Incredible Vitality, another great raw destination in the Windy City. "Hatice" is a Turkish name, in case you're wondering. The "c" is pronounced like a "j" -- so, her name sounds like "huh-TEE-jay." Our interview with her ran a little long, so I'm going to have to break it into two parts. Here's part one:

Well, we've finally done it -- made the move westward to our new hometown, Portland, Oregon! It's been nothing but the kind of high adventure befitting such a move, not the least of which was a wheel literally flying off of our car while driving (don't worry, no one was hurt) just days before we were scheduled to leave. And, of course, everything during the past few weeks wound up costing about 10x what we'd planned. ?But, we're here! ?And, we're beginning to get settled.

As always, we've got some great things on deck for this blog in the coming near term, including many interesting articles and some fun video experiments we did involving live blood and electrical grounding. We also have some new exciting web site features to roll out, one completely new raw food site to unleash upon the raw foods community, and a whole new Pure Jeevan web site design to launch. For now, though, we'll probably remain off-line for a bit longer, as we organize and unpack things.

Our Pittsburgh home remains for sale. Naturally, we'd hoped to have sold it before making this move. But, we realized that we didn't necessarily have to wait for it to sell in order to move to Portland. So, we took the great leap of faith and moved here without that step completed. (It'll certainly be a happy day when that lovely home finds its new owners and caretakers!).

In the comedy film, L.A. Story, there's a scene in which weatherman Harris K. Telemacher (Steve Martin) visits a friend and is asked to taste a *very* green-looking juice. He does, and then proclaims it's "exactly like licking a shag carpet." ?Funny how some people adore intense greens while others experience the polar-opposite reaction. (There are numerous funny food- and health-related jokes in that movie, by the way!)

Yesterday, we discussed some unusual considerations with respect to greens, ultimately leading to a brief discussion of chlorophyll (the green pigment within almost all plants that plays a key role in photosynthesis).