Before we moved to Portland, Oregon, land of all things fresh and organic within walking distance, we had to drive quite a distance to reach the food co-op (the only place that had a good selection of organic produce and other raw food necessities). So, we only went shopping about once a week. It took a lot of trial and error to find ways to keep our weekly produce fresh for about a week.
We learned which fruits and vegetables stay fresh the longest, and which go bad the fastest. Based on this, we stocked the refrigerator accordingly (and used up the produce accordingly, as well). The fruits and veggies that stayed fresh the longest were stored in the backs of the shelves (things like carrots, beets, broccoli, cauliflower, apples, etc.). Next we stored the greens that lasted a pretty good amount of time (like kale and collards). And in the front of the shelves and in the door, we stored the more delicate greens (like lettuces and herbs).
We don't always announce birthdays of friends and family here. But this particular individual is an integral part of the raw food community and we want you all to meet her!
Today is the birthday of the radiantly beautiful Penni Shelton! For those of you who don't know Penni, she's an incredible woman; she's got a heart of gold and is filled with love and compassion. She has been a loving friend of Wendi and member of the Pure Jeevan family for a very long time.
Read more: Penni Shelton: Raw Food Community Builder and Supporter!
To keep all of you inspired while we are away, we've asked some
remarkable individuals to share their raw food stories with you. Enjoy!

Jim here... I was listening to a radio commercial the other day that promised to reveal the "secrets that credit card companies DON'T want you to know." You hear that kind of rather manipulative marketing all the time, right? It's a psychological thing, I suppose -- filling your mind with intrigue almost instantly. My credit is pretty decent, but I was thinking, "Wow, I wonder what those secrets are?!" We humans are curious creatures, aren't we?
But then I started to laugh to myself, imagining a raw foods radio spot adopting that technique. "Buy our special report and learn all of the Secrets that Raw Foodists do NOT Want YOU to Know!!!" And then I laughed some more. Know why? Because, when you think about it, there are absolutely, positively NO secrets raw foodists don't want you to know! Isn't that stunningly cool? In fact, the entire message of the movement is conveniently included right there in the words "raw foods." It couldn't be simpler -- the cure for what ails so much of the planet, neatly summed up in two words.
This is the first installment of a new series that we plan to run occasionally here on the Pure Jeevan blog. The series is called "Raw Foods 101" (the same name as our free eBook that has now been read by more than 5,000 people around the world!). Raw Foods 101 will become the latest addition to our category list (available along the right side of our sidebar). In time, clicking on Raw Foods 101 will deliver a plethora of raw food tidbits.
So, where should we start? ... How about the topic of soaking nuts and seeds ! This is a question that comes up repeatedly in emails sent to Pure Jeevan.
Read more: Raw Foods 101: Why Should You Soak Nuts Before Eating Them?
As you can see from yesterday's post, Pure Jeevan keeps extremely busy during the year. What's up for 2010? Let's just say... more amazing information, inspiration, education, motivation, and cutting-edge health features! This post will be considerably shorter than last year's counterpart. In January 2009, we ran a 3-part series on looking back and looking ahead. While that was super-productive from a planning perspective, a few important points come to mind as we ponder the same issues once again:
Hey there, everyone! Thanks for visiting Pure Jeevan. We want our welcome article, for now, to be this article on Vitamix blenders. There are certainly a few essential elements (e.g. good knives, cutting boards, a good food processor, etc.) to any raw food kitchen, and one of them is an awesome high-speed blender. Yes, there are many great blenders in the world, and yes there are a few decent top-of-the-line models on par with Vita-Mix. But, at the end of the day, our recommendation is the Vita-Mix (and yes, it's better than Blendtec, in our view). Here's a crazy video Jim did a while back for a Vitamix contest:
Note: That "free shipping" code, below, is no longer active. We'll let you know when we get a new free shipping code. For now, we hope you enjoy the video. :-)
We purchased ours 15+ years ago, and have subjected it to at least daily use (if not many times per day most of the time!) -- and it's still going strong. If you don't understand why a Vita-Mix is different from even a high-end blender from a department store, it's basically the sheer power. These things can pulverize pretty much anything -- time after time, without blowing out the motor. For example, you can make ultra-thick, healthy, raw ice creams day after day all summer long, and the machine will keep on working for years (and, in our case, we're almost ready to say "decades").
We used to be an affiliate w/ them, and are reapplying to be one. For now, we hope you like the video, above.
The superlatively captivating, one-and-only Bif Naked has been a superstar rock and roll icon, performer, diva, composer, acclaimed actress, sought-after voice-over artist, gifted poet / writer, and even cartoonist(!) for years. But, did you know she's also a raw vegan !
Early in 2009, I remember reading about her breast cancer diagnosis. The story both intrigued and haunted the raw world: ?How could a raw foodie get cancer ! We're supposed to be impervious to such things, right !
Read more: Rawk and Roll: An Interview with Multi-Platinum Raw Rocker Bif Naked
"Only somebody who really takes the time to understand [Pure Jeevan's Salsa's*] potential can then coax it into its fullest expression. Then, I mean, oh its flavors, they're just the most haunting and brilliant and thrilling and subtle and ... ancient on the planet." ~ Miles Raymond in "Sideways" (2004) (*slightly modified).
Jim here... Over the weekend, I'd made a string of videos for Pure Jeevan using my handy-dandy new phone. To my great surprise, when I went to post them to YouTube, they all came out sideways! So, I'm sorry, friends... you'll have to endure (if you so choose) a somewhat disorienting video, below. But, hey, at least it reminded me of that wondrous quote from the movie Sideways! I imagine Paul Giamatti describing one of my own recent creations this way -- a sort-of half-raw, yet still very healthy delight that I like to make sometimes.
My reason for featuring a less than 100% raw recipe is two-fold. First, I'd been discussing transitioning to raw (see yesterday's post). And, adding more raw into your non-raw diet is a great way to transition. I believe that raw sauces are an excellent way to achieve this, as I'll explain in the video. Second, if you do prefer a 100% raw dish, then you can simply replace the beans with something else -- perhaps sprouted beans, or maybe your own invention from the dehydrator.
Before officially starting the new year, I'd like to acknowledge the changes and growth that took place over the past year. It was a whirlwind of changes, sometimes so dizzying that I wondered what I was doing and occasionally questioned whether, or not, I was making mistakes with my life. I followed my intuition, however, and it served me well. I'm here today, remembering the past year and ready to announce plans for this new year that has just begun. It's a beautiful life, isn't it Even when things seem dark and like there is a lot of pain, there is a tremendous amount of potential for new growth and a brighter life than ever imagined.
I ended 2008, perched on a summit and ready to take flight. Before I fly, however, I'm standing still for a bit and enjoying the view. I feel like the entire past year consisted of climbing to higher and higher plateaus of an enormous mountain. While climbing to each new plateau I stumbled, held on for dear life, saw amazing things, and became stronger.When reaching each new plateau, I'd spread my wings and leap, circling the mountain's circumference. But, I wasn't strong enough to fly straight to the peak. It was a year of gradual growth and change -- and I found myself becoming stronger and stronger as I reached the summit.I'm certainly not the same person who started this climb. I have transformed into a more genuine version of myself, a younger and stronger woman emerging from a lifetime of guilt and fear. As I stand on this summit, I feel youthful and invigorated. What lies ahead may be unknown to me, but I know it's within my ability to fly to the highest heights of ANY mountain, to see and do and experience ALL that I desire. It's going to be an incredible future and I look forward to sharing it with all of you!
In recognizing all of the accomplishments of 2008, I think it's important to admit that it wasn't one steady climb to the point I'm at today.The few years prior to 2008 were almost like my training in mountain climbing. Last year there were a lot of tears shed, along with a releasing of physical and emotional baggage that was still clinging to me. I openly shared what I was going through, however, after learning that keeping things inside was slowly killing my spirit. I think if I had to sum up 2008 in just one sentence it would be: In finally releasing everything, I woke up as my true self.
Read more: Acknowledging Changes and Growth: 2008 / 2009, Part 1
Wow, I'm having a tough time keeping up with our fearless travelers! I thought I'd break their San Francisco adventures up into FOUR smaller posts made from Wendi's personal travelogue. I'll try to address everything they did chronoligically. There will be a video in this posts, videos in the next post, and a picture set at the end! Here's what she had to say about their first stop in Frisco:
For our San Francisco/Berkeley visit, we first met up with a college friend, Pete Guinosso, at Cafe Gratitude. It was fun catching up, and Pete treated KDcat and I to our meals. While at the table, I labeled Pete as the "Quote Man" because he had a fantastic book of quotes he has been collecting. He periodically read from it as our conversations brought specific quotes to mind. It was a beautiful collection of poems, which Pete said is his second book and is filling up quickly.
Cafe Gratitude lived up to its reputation of having a great vibe with pleasant servers and fantastic raw foods. I wondered, however, why there isn't a dish called "I am Love." (There is a drink called "I am Loved," but I was interested in one that claimed I AM Love. Maybe they'll come up with one for my next visit!) After leaving Cafe Gratitude, I have to admit I wasn't overly grateful to find a $40 parking ticket waiting on the rental car. OUCH! We kept the car parked there (since it was already ticketed), and Pete showed us around the Berkeley shopping area. It was a fun stroll on a beautiful sunny, California day.