Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




I'm posting this at the end of a busy day, but let's see what I can call fun in just an ordinary day.

It was fun singing at the top of my lungs with KDcat in the car today--both of us over exaggerating the vocals and giggling a lot.

Jim here... As you're probably aware, Sunday marks the summer solstice here in the northern hemisphere. While the Pure Jeevan family certainly includes many raw foodies living in the southern hemisphere (*nods to our friends in Oz and beyond currently heading into winter*), the majority of our readers will equate Sunday with the official kick-off of much longer, much hotter days. So, we'd like to provide some topical, tropical inspiration for you.

How do you feel about heat Personally, I used to *hate* it. I thought I knew what real heat was, too, having grown up in St. Louis where the summers can be brutal. But, Wendi and I traveled to India once (so far!) and, wow, THAT was real heat. I clearly remember standing on an airport tarmac in a place called Trivandrum, just 8 degrees north of the equator, almost in shock over how hot it was there.

I suppose that, when you buy more produce than the average consumer, you come to observe a thing or two about that produce. We can't say for sure that our assertion is 100% true, but it sure does seem true to us. You see, we've noticed that produce we purchase at farmers' markets tends to keep longer than store-bought. Give it a try yourself, and see if your produce stays fresher longer!

Of course, there are many other benefits to shopping at farmers' markets. Aside from the produce being able to stay fresh longer, you're getting it in a much fresher state than store-bought. So, the things you eat first will be "extra" fresh tasting.

This weekend is all about having fun! We'll be working on the menu for the upcoming 3-Day Raw Food Spiritual Ashram Retreat that I've organized for the end of May. What does it mean to work on the menu? Well, it means I'll be making and sampling all kinds of gourmet raw food dishes this weekend!

To keep all of you inspired while we are away, we've asked some

remarkable individuals to share their raw food stories with you. Enjoy!

I thought I'd share some recent pictures with all of you. Let me know what you think!?



Carob Peppermint Hearts

This is a recipe I created to take the place of a packaged raw cacao dessert that Jim loves. I don't like to eat cacao, because it disturbs my heart, so I use carob. A new raw friend asked for a recipe for this dessert, because she loved it so much, but I don't have one. I dump walnuts, coconut, agave, and peppermint oil into the food processor and mix until it's a consistency that can stick together. For Valentine's Day I shaped the mixture into hearts. Sweet!?

Welcome to Day 3 of Raw Salad Dressing Week here on Pure Jeevan. As you'll see, I "got a little creative" once again -- and again got lucky! I'll let you watch the video for the backstory on this one, but I'm happy to report that a nice, hearty, sweet, holiday-appropriate salad dressing was created. So, check out the video, and then I'll make a few closing comments.

Welcome to Pure Jeevan's "Juice-a-Day Jamboree"! You're probably wondering, "What IS Pure Jeevan's Juice-a-Day Jamboree, anyway " Well, it's simple: It's an ongoing, informal, loosely organized "event" centered around juicing. Think of it as an interim step between (1) any kind of diet or lifestyle, from SAD to full-on raw, that does not include much regular juice, and (2) an all out juice feast where that's ALL you'd consume for a period of time. Basically, we're saying, "Let's just make this simple and accessible for everyone. Let's just make a goal to simply drink more fresh juice!"

Wendi and I have been thinking a lot about incorporating more juicing into our lives lately (which is something we've done off and on over the years but never stuck with long-term). One thing holding us back from doing it more often is the time requirement. When we juice, it usually takes a half hour or so from start to finish. I know it doesn't seem that complicated, but I suppose it's just the whole process of setting up the juicer, washing and peeling the produce, juicing it, setting the juice aside while we clean the juicer, doling out the juice into glasses, cleaning up the mini-mess that makes, and then sitting down to actually enjoy the juice.

On this page, we'd like to share some information about vegetable juicers. There are a number of different kinds, and we'll try to offer some background on many of the leading ones. We're affiliates for some, so if you're in the market for one of the ones we discuss, please follow the links we provide (or click the juicer pics) and you'll help support Pure Jeevan. But, either way, we certainly encourage you to consume fresh, delicious, nourishing veggie juices regularly!

The Jay Kordich Juicer -- The PowerGrind

The PowerGrind Pro is a juicer put out by Jay Kordich, commonly known as the "father of juicing" by many in the raw food / living food world. In fact, our very first juicer was a "JuiceMan" model, purchased back in the early 1990s! But this is an entirely new machine, retooled from the ground up recently. At $289, it's a fairly high-end juicer (as compared with, say, department store models). However, it's certainly got the power and features to back up that level of investment. ?Head on over to the Jay Kordich web site for full details on the latest models.

The Hurom Slow Juicer

A year or two ago, when we still lived in Pittsburgh, we hosted the Monarch's (Matt & Angela) during one of their speaking tours. I remember Angela firing up their juicer in the morning and I thought (or possibly even said), "Wow, your juicer is broken!" I swore that something was wrong because it didn't sound like anything I'd heard before. But they then told us about what was then the newest juicer on the market -- the Hurom Slow juicer. It's garnered a lot of positive testimonials over the past few years, from quite a lot of juicing enthusiasts. While many of the features are nice, we imagine the the most important potential benefit would be the slower speed, which theoretically means less oxidation, less processing, and thus healthier juice. If we were in the market today, I've no doubt we'd try one of these, too (even at $359)! These juicers are available through our good friends at Natural Zing!

Some of you who are new to raw foods may be happy to learn that there are festivals for individuals interested in the raw foods lifestyle! They are a fantastic opportunity to meet like-minded friends. For those of you who attended the Raw Spirit Festival in 2008, seeing images from that event may stir the magical memories you collected while there.

Below is part two of a two-part guest piece by Rawbin Anderson, in which she recounts her 2008 Raw Spirit Festival J.O.B. experiences of working in the kitchen. Rawbin is now the Raw Spirit Festival East Coast Manager and can be reached at Rawbin [at] rawspirit.com.

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Q: How Long Do Smoothies Last?

I responded to a similar question a while ago in an online forum. This issue comes up a lot, acually, so I figured I'd provide our response here on the blog rather than simply through an email reply. Here's that response, reworked a bit for our blog:

Optimally, I suppose we'd all just eat things whole, most of the time, instead of blending/juicing ...