Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




"An ounce of action is worth a ton of theory." ~ Friedrich Engels

When people talk about goals and planning, two distinct camps tend to emerge, in my experience:? (1) the "aim then fire" types, and (2) the "fire then aim" types.? I've used those specific terms for a reason, and will return to them in a bit. But, let's look at the two types, and relate them to the way in which one might approach raw foods.

It's nice to meet new people, isn't it? For today's Take the Time Tuesday, I'd love for you to meet someone who's really helping to make a difference in the raw food world in an exciting way.

Take the time to meet...

This is Part II of a two-parter on raw food restaurants. Yesterday, we listed a half-dozen challenges that one might face when opening a raw restaurant. Today, we're focusing in on the more enjoyable side -- the potential advantages that opening raw restaurants offer over their cooked-food counterparts.

Let's dive into it... Here are six things we believe are advantages!

Jim here... While browsing a thrift shop for a smaller belt yesterday, I was reminded to make a few quick points here at our blog about the raw food diet and weight loss.

Many people are initially drawn to raw foods for the weight loss aspect of this lifestyle. Where most other diets ultimately fail in this area, raw foods usually brings wild success. So, for anyone considering a raw foods diet specifically for the purpose of weight loss, here are a few quick tips centered around the theme of "letting go of your expectations."? You may be wondering, "Why should I let go of my expectations for weight loss " Well, here are two big reasons:

Wow, today is a really special day: Jay Kordich's 86th birthday! There must be millions of stories of how Jay has touched the lives of people in enormously positive ways. Here's ours...

Back in the early 1990s when we moved to the Washington, D.C., area, Wendi got a job in Arlington, Virginia. When she walked into work one day, one of the other workers there was absolutely glowing. So, she asked the woman, "Do you have a new boyfriend or something ?!!"

While I was growing up in the Midwest, I had a rich uncle who lived out East in Philadelphia. I didn't know him very well at the time, but would often glean stories via the family grape vines of his business successes. After high school, I attended college in Northeastern Pennsylvania -- Wilkes University -- where, incidentally, I first met Wendi! :-)

Being out there, I got to visit my uncle from time to time, and dine with him and his family. ?Among other things, he was quite the gourmand. I'm not so sure what he'd have thought of raw foods, although I suspect he'd have appreciated the many gourmet efforts.

Hi everyone! Jim here with a really special treat for you today. I'm interviewing our friend Joe Prostko, who we've known for a good year or so through the Pittsburgh raw food meetup group. You may remember Joe from our cacao pod video a while back.

We just had a big raw food potluck costume party here, and Joe showed up as an Oompa-Loompa. At first, I admittedly did not get the deeper part of this joke. I simply thought it was a novel costume because it was a character from the Willie Wonka book / movie. Later, however, it really sunk in, as I decided to flip through the Willie Wonka book to read up on Oompa-Loompas. Here's a quote from Willie Wonka author Roald Dahl:

Welcome to Pure Jeevan's "Juice-a-Day Jamboree"! You're probably wondering, "What IS Pure Jeevan's Juice-a-Day Jamboree, anyway " Well, it's simple: It's an ongoing, informal, loosely organized "event" centered around juicing. Think of it as an interim step between (1) any kind of diet or lifestyle, from SAD to full-on raw, that does not include much regular juice, and (2) an all out juice feast where that's ALL you'd consume for a period of time. Basically, we're saying, "Let's just make this simple and accessible for everyone. Let's just make a goal to simply drink more fresh juice!"

Wendi and I have been thinking a lot about incorporating more juicing into our lives lately (which is something we've done off and on over the years but never stuck with long-term). One thing holding us back from doing it more often is the time requirement. When we juice, it usually takes a half hour or so from start to finish. I know it doesn't seem that complicated, but I suppose it's just the whole process of setting up the juicer, washing and peeling the produce, juicing it, setting the juice aside while we clean the juicer, doling out the juice into glasses, cleaning up the mini-mess that makes, and then sitting down to actually enjoy the juice.

In one daily newsletter that Wendi and I subscribe to, there was a discourse recently about being right -- but being right for the wrong reason. I've long been interested in that concept; it's fascinating, when you really think about it -- like getting credit on a test for an answer you guessed at, or knowing how to say something in another language but not knowing what it means. Along those lines, I'd like to share some personal opinion with you.

One of the common pro-raw arguments is that it's a calorie-restrictive diet and thus healthy because it limits our caloric intake (a regimen widely associated with extended lifespans in scientific literature).If you consider that a pound of greens or veggies has about 100 calories (generally speaking) and a pound of fruit has 300-400, imagine the incredible amounts of food you could ingest daily and still be considered calorie-restricted (as compared with the recommended number of calories for your build and lifestyle)!

On August 31st, my project will be finished enough to present it as a

GIFT TO THE ENTIRE RAW COMMUNITY!?

A Pure Jeevan family member recently asked us how they can tell if they're consuming too much protein. They felt because they have been eating too many nuts and seeds, because of how quick and filling they are, that perhaps their intake of protein is too high in their diet.

We fully understand the convenience of the quick energy that eating nuts and seeds can bring to one's diet. We also have learned, through experience, that the more we rely on this type of nutrition (high in fat), the less energetic we feel long-term. There's nothing wrong with eating nuts and seeds as a pick-me-up between meals, as long as you're eating a small handful of them and your body does well with fats (not everyone can easily digest fats).