Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Correction: I said "Lenuria" a number of times in this video, but it's actually Lunaria! In any case, we wanted to share some additional description for this plant. Here's a quick paragraph from Wikipedia:

Lunaria is a genus of flowering plants in the family Brassicaceae, native to central and southern Europe. It includes two species, Perennial honesty and Annual honesty. They are widely grown as ornamental plants in gardens, and have become naturalised in many temperate areas away from their native habitat. In the language of flowers, it means Sincerity and Forgetfulness. ...The common name "Honesty" arose in the 16th century, and it may be due to the translucent seed-pods which are like flattened pea-pods and borne on the plant through winter. In South-East Asia, it is called the "Money Plant," and in the United States as "Silver dollars," because its seed pods have the appearance of silver coins.

Welcome to the very first Take the Time Tuesday entry! What's Take the Time Tuesday, you may ask? Well, it's a time to meet someone special. Each Tuesday we'll introduce you to an individual or business we think might be of interest to you. So, who's in the spotlight for this very first Take the Time Tuesday entry? Pure Jeevan, of course!

Take the Time to Meet...

Pure Jeevan hosts the Pittsburgh Raw Food Meetup this Sunday, November 2, at 3:00 p.m.! Click here for details and a map link. We hope you can make it. We'd love to spend time with you!

Original Comments

Below, we have included the original comments from this blog post. Additional comments may be made via Facebook, below.

One reason I keep going on and on lately about raw desserts and raw ice creams is best conveyed with an example. ?Here are the ingredients in Cool Whip, a commonly available whipped topping:

  • water
  • hydrogenated vegetable oil (coconut and palm kernel oils)
  • high fructose corn syrup
  • corn syrup
  • skim milk
  • light cream
  • less than 2% of:
  • sodium caseinate
  • natural and artificial flavors
  • xanthan and guar gums
  • polysorbate 60
  • sorbitan monostearate
  • beta carotene (color)

Wow, I had a chemistry set in 5th grade that had a lot of things that sounded like some of those items. It's actually mind-boggling to envision the industrial processes necessary to produce everything on that list -- not that it's entirely possible to do so. After all, among the list of ingredients are "natural and artificial flavors." Ever wonder what, exactly, those are?

Today we welcome an up-and-coming raw chef, Sam, from DebbieDoesRaw for the first of Pure Jeevan's new Makin' It Monday "Guest Raw Chef" editions. Sam will demonstrate how to make a simple Peach Pudding, which she tells us is the invention of her very good friend Anthony from Rawmodel.com. We think Sam did a super job! Don't you ! Sam, you're welcome to guest-host on our blog any time you like.

Jim here... I'd like to mainly talk about organics today, but thought I'd wrap that subject into a longer, rather quirky piece on ranking produce on some sort of a scale that would indicate how awesome (or awful) it is. See what you think...

Have you ever thought of arranging produce into a sort of "heirarchy of quality"? Well, I'm not going to attempt to do that here, but I would like to discuss the concept for a moment in order to at least explain what I'm getting at. While I've not yet attempted to do this exercise, I nonetheless occasionally envision a large chart or something that conveys my feelings about how I personally rank the quality of fruits and vegetables I put into my body. This all probably sounds vague, so let me share some examples.

"Should you eat when you're not hungry "

That was a question I asked myself a lot when I was first transitioning to the raw food diet. Just about everything I ever read said that people shouldn't eat if they aren't hungry. We need to listen to what our bodies are telling us in order to be as healthy as possible.

What if your body is telling you it's not hungry, however, while your instinct is telling you that you still need to eat That's what was happening to me in the beginning of my raw journey. My digestion was very slow and food would sit in my stomach for most of the day, especially if the food I ate was processed or heavy. It didn't matter how much I ate, either. My portions were always very small compared to those that my fit-looking friends were eating. I always wondered how I was the obese one when my meals were so minimal in comparison.

Jim here...Well, something awful happened today at Pure Jeevan, something utterly shocking to any raw foodie on the planet -- our Vitamix container broke! I know, I know... breathe with me: Deep breath in... deep breath out. There, that's better. It's going to be okay, I just know it!

Here's what happened:? The agitator assembly (the metal part at the bottom that connects to the blades inside the container) wore out. It blew some kind of bearing or something, lost its internal oil, and started making an infernal noise when we blended our morning smoothie. It was pretty clear we'd blended up our last elixir in that container.

Here it is...the Queen of all Juices! It's cooling, cleansing, light, easy, delicious, pretty, promotes weight loss, energizing, vibrant, and FUN!

Can one simple juice really be so wonderful for your body? Yes!! Following is the recipe, as well as some highlights about the ingredients and why it's so great for your body.

Cooling and Cleansing Juice

(Serves 1)

4 medium apples

"An ounce of action is worth a ton of theory." ~ Friedrich Engels

When people talk about goals and planning, two distinct camps tend to emerge, in my experience:? (1) the "aim then fire" types, and (2) the "fire then aim" types.? I've used those specific terms for a reason, and will return to them in a bit. But, let's look at the two types, and relate them to the way in which one might approach raw foods.

Here's a basic recipe that can be used to create any nut milk!

Nut Milk

1 cup of nuts or seeds?