Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Our weekend is going to be filled with Spring cleaning. Many may not think of any type of cleaning as fun, but there's something special about Spring cleaning. Maybe it's because when we do Spring cleaning in our home, we tend to make it a family event. When we do things together as a family, even though there may be a little bickering here and there, but for the most part we have fun. There's something truly rewarding about working together as a team for something that is going to benefit everyone.

Jim here... I'm back from Raw Spirit Festival East with roughly 4 Gigs of pictures and videos to sort through, as well as 17 pages of handwritten notes about my rawsome experiences. So, tomorrow, I'll begin the task of sorting through it all and posting all sorts of fun stuff (photos, videos, and tales of adventures).

For now, all I'll say is that Rawbin Anderson, RSF East Manager, did a spectacular job in orchestrating the whole event. Here's Rawbin:

Jim here again... What do you think of that montage of vintage cigarette advertisements ! Knowing what we now know about cigarettes, it's tough to believe that such ads could have existed only 50 years ago, but the campaigns were real. Did doctors actually see no harm in cigarettes? Were there no pulmonary specialists back then who thought that habitually inhaling smoke might not be such a healthy idea Who knows... ?As I like to believe when it comes to doctors, even though they're quite oblivious to the harmful effects that chemicals have on our bodies, they do seem to mean well (in their own deluded ways). So, I don't hold it against them so much as I now hold it against individuals to think for themselves and challenge healthcare practitioners.

In any case, whether or not there is an advertising campaign attached to a new consumer product, it stands to reason that when a product is introduced into the marketplace, manufacturers should have a responsibility to ensure that the product is safe, and consumers should likewise have a reasonable expectation that the product is safe. Only, it doesn't always work that way, does it?

So far, so good, with the mono-meal fasting for Navratri! I mentioned that I'll be sharing an almost diary-like blog entry at the end of each day, to share things with all of you. Well, today's diary entry is quite long. I do share a lot about what was going on with me before the fast, and why I haven't been around much online to connect with all of you.

How's everyone else doing? Are you enjoying your raw food journey? What have you been learning about yourselves, your bodies, and your overall health?

To help keep all of you inspired, we ve asked some

remarkable individuals to share their raw food stories with you. Enjoy!

We're heading out of town again! This time we'll be visiting Leela Mata at her Peaceful Valley Ashram, the location of the first raw food spiritual retreat I held last year.

Here's a video I took of Leela Mata last year:

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Jim here... A health-conscious friend of mine was feeling sick today. And, while I certainly do not advocate harping on the sick, I did have a very mild discussion with her when she phoned me for some advice. I asked, "Do you know what cognitive dissonance is "

"I'm not sure," she replied.

The diets of raw foodists are as varied as those of individuals consuming the Standard American Diet. The majority of raw foodists are either: 1) gourmet raw foodists, who consume dishes that are usually heavy in fat from nuts (Pure Jeevan started out this way); 2) basics raw foodists, who don't process their fruits and veggies in blenders, food processors, or dehydrators; 3) mono raw foodists, who consume single foods for each meal (i.e., a meal of only apples for breakfast, romaine lettuce for lunch); 4) low fat raw foodists, who consume processed meals at times, but prefer to keep their fat intake below 20% of their calories (Pure Jeevan is working toward this); and

Take the time to meet #5 ...

And you thought Apple Cider Vinegar was tough to pin down ? Ever come across the whole fluoride controversy

A Google search on "fluoride" returns 6,300,000 results.

A Google search on "fluoride toothpaste" returns 246,000 results.

Jim here... We're at an interesting juncture here at Pure Jeevan. For the moment, we're still living a little more "in the box" than we plan to in the near future. One example of this is my personal excitement about Fridays. Oh, I suppose Fridays will always seem special to me somehow. But after years of the corporate routine, Friday remains the most welcome weekday.

Friday signifies the end of the five-day stretch during which most people do whatever they happen to do to pay the bills, to keep (raw!) food on the table, and a roof over their heads. While I know of and admire many people for whom the work week is generally meaningful and rewarding, I suspect that the majority of people go through it simply for the money. Sure, many "like" their job (or, perhaps more aptly, "don't hate it"), but I have met too few who absolutely love their jobs. (Come to think of it, I've met quite a number who actually do hate their work!)

Here's another brief video from our travels. Since time for editing is limited, I think I'll just run some more of the shorter vids this week and then get into the longer, more in-depth interviews next week. So, this is a short, fun conversation I had with Steve, who tends the raw juice and smoothie bar at Cousin's Incredible Vitality raw restaurant in Chicago. Here's the vid: