Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Pardon the video quality there. A.J. and I shot that video at night and, although it looked decent on the camera's preview screen, the actual video came out almost totally black!? However, with a bit of video processing, we were able to salvage it. It's not optimal video, but it's at least watchable (and, hey, also conveys a little of that nighttime festival feeling).

A quick note about veganism before I share some additional info... As we've stated here many times, Pure Jeevan advocates a raw vegan lifestyle. What do we intend that to mean, exactly? Well, strictly speaking, veganism excludes all animal products, both in terms of diet and lifestyle.

According to Mike Adams of NewsTarget.com:

"Many Florida oranges are actually dipped in an artificial orange dye in order to make them more visually appealing. It's the same dye that's been banned for use in foods because of cancer risk."

This morning as I was driving from the beautiful Carnegie Mellon University campus to a business meeting outside the city, I had to take a detour at one of Pittsburgh's many bridges. It was a little frustrating because I had hoped to arrive at my destination early enough to grab a green tea at a coffee shop. But, these little delays happen. I'm glad this one did, though, because I soon passed a small yoga studio (called Pratique) where an interesting window decal hangs. It reads: "Yoga is my health insurance."

Many kudos to the clever people at Pratique who apparently crafted this catchy and spot-on message. While this is a raw foods site, not a yoga site, the message is equally apropos here. It essentially means, in my view, that we all have the opportunity to profoundly affect our own health and well being.

In our family, we're currently facing the realistic prospect of taking a literal approach to this concept, dropping formal health coverage! Quite literally, we feel that maintaining a health plan is (almost) a complete waste of money. I'm not posting this to start a debate as to whether those who follow a healthy diet should or should not buy into a plan. (I know all of the related arguments already: Yeah, but what if you cut your arm and need stitches Save that for Facebook or, at least, some other time.) I'm more concerned with reiterating one of our key messages here at Pure Jeevan -- our unwavering ?conviction that physical health and diet are tightly connected. Wendi knows this, I know this, our child knows this, YOU know this... But why doesn't everyone acknowledge it?

To keep all of you inspired while we are away, we've asked some

remarkable individuals to share their raw food stories with you. Enjoy!

When we found out that there was a raw foods restaurant in Key West, we knew we'd visit for sure. So, after a wonderful lunch of some of their raw staples (raw tacos and peanut noodles), it was no surprise to us that we found ourselves drifting back toward Help Yourself after the sunset celebration at Mallory Square (the main nightly Key West sunset viewing celebration). When we arrived, we asked to interview the owner, Charlie Wilson. She'd just left after working a very long day at the restaurant. But, an emplyee called her anyway and she graciously agreed to come talk with us! So, here's a bit of that conversation:

Eating only mono meals is going pretty well. I'm on my third food, so far, and have ended day two. This evening I've started my third fruit: Pineapples!

In Part 5 of this 5-Part series, Wendi talks with Leela Mata about meditation and diet. After discussing what meditation is and why people practice it, Mata Ji talks about diet and its effects on the mind. She then gives a brief explanation of how to meditate for those who are new to the practice, and demonstrates how to use a simple mantra (word or phrase) to aid in entering a meditative state.

With love in my heart, I present this gift to the entire raw and living foods community:

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Driving to work today, we noticed that McDonald's has launched its latest product aimed at the health-conscious demographic. In case you haven't heard, you can now purchase fruit smoothies at Mickey D's! Sounds like real progress, right? Well, let's take a closer look and see if they're really as healthy as they sound.

McDonald's is not exactly known as a healthfood destination. After all, a typical lunch at the Golden Arches these days might well include something like an Angus Bacon & Cheese, Large Fries, and a Large Coke. ?Together, that's 1,600 calories, 64 grams of fat, and 2,400 mg of sodium, 99% of which is from highly cooked, highly processed, non-organic, factory-farmed, nutrition-barren source materials . (Add on another 75 calories and 550 more mg of sodium if you plan to go through, say, five packets of ketchup along with those fries.) (Source) And, some people eat that daily!

What fun do you have planned for yourself today, this weekend, or sometime in the near future? If the idea of having fun feels a bit foreign to you, then we sure are glad you found our blog. We'd love to encourage you to have some fun every day, but to especially have extra fun on the weekends (or whenever you have a couple of days off in a row).

What makes the weekends so special? For most people the weekends are a time when your schedule isn't dominated by weekly work commitments. It's a time when you can (no matter how busy your life is) probably arrange your days the way you'd like. So, why not arrange some time for fun? If you can manage it, try to arrange an entire weekend of fun for yourself!

I realize we keep teasing everyone with vague yet bold talk of some new rawsome health frontier we're pursuing. We'll definitely get to discussing all of that later this year sometime. ?In the mean time, though, we may occasionally run an article or two that reflects a bit of our experimentation.

Lately, Wendi and I have been drawn to a similar style of eating -- although for different reasons. ?You see, we've both been on a real kick to simplify lately. For Wendi, this reflects more of an intuitive response to her diet. For me, it's more of a response to all of the experimentation I spoke of.