Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Every week I introduce you to some companies or individuals I think may be interesting to you. This time, I want to intoduce you to some handy calculators that will help you monitor your daily intake of nutrients.

Take the time to meet...

I was grocery shopping in Giant Eagle with a friend the other day; I was just there to keep her company. When we left the Nature's Basket area (where they sell organics and more natural items), I felt a strange feeling. I hadn't realized it, but over the past two years I stopped shopping in the other areas of the store! I told her that by the time we hit the packaged shelves of the Nature's Basket area, I'd already be done shopping and my cart would be filled. We had a good giggle and went on shopping.

Anyway, that has since brought my attention to the shopping carts of those around me. We do about 5% of our shopping in Giant Eagle (last minute things that we've run out of, that don't merit a trip to our Food Co Op), so lately I've found myself in Giant Eagle looking into the carts of those around me. I'm not judging anyone, I'm just curious. On average, just about everyone has a small bunch of bananas in their cart. There are the occasional carts with something like a cantaloupe, a bag of apples, and once I saw a single tomato and a bag of lettuce. The rest of the carts have been filled with packaged foods. There is next to no living food in the carts.

We ve covered this in the past here on the Pure Jeevan blog, but it s something that s being discussed again online in major news feeds. Since many people read and learn from such sources, especially Yahoo! News, there is potential for a lot of damage and misinformation to be ?learned? by many individuals. In a recent article on Yahoo!, we re informed in the ?Health Experts Main/HealthLine? category that consuming only healthy foods is an eating disorder. Those who desire a healthy body by consuming healthy (as opposed to unhealthy) foods are labeled as having ?orthorexia,? a supposed eating disorder that can be cured with cognitive behavioral therapy.

What does that mean, really? If we desire a healthy body, and all the vibrant energy that comes with it, then we are psychologically unbalanced? [Sarcasm to follow ] However, if we eat those same healthy foods, but also consume things like Kentucky Fried Chicken, McDonald s burgers, Wendy s French fries, or Skittles candies then we are balanced individuals and deemed psychologically healthy? What if we consume no healthy foods, preferring instead the Standard American Diet of fast foods, heavy meats and gravies, that includes few fruits or vegetables? Well, that s considered normal and of no concern in the least bit ? there is no eating disorder when consuming a diet like that. You can require caffeinated beverages to have enough energy to get through the day and that s normal, too. Die of a heart attack from such a diet and that s normal, too.

To keep all of you inspired while we are away, we've asked some

remarkable individuals to share their raw food stories with you. Enjoy!

Welcome to the very first Take the Time Tuesday entry! What's Take the Time Tuesday, you may ask? Well, it's a time to meet someone special. Each Tuesday we'll introduce you to an individual or business we think might be of interest to you. So, who's in the spotlight for this very first Take the Time Tuesday entry? Pure Jeevan, of course!

Take the Time to Meet...

Quick note: Jim here... So strikingly pervasive is the "winter blues of 2010" that I suspect many of my friends will think this is about them. But, it's just some thoughts, really -- not in response to anything or anyone in particular. (In fact, if anything, it's in response to something related to our dog, which we'll no doubt write about at some point.)

I sense that there is a useful blog post on the topic of "raw during tough times." However, after pondering the topic at length, I'm just not exactly sure what to say about it. I do know that quite a lot of people come to feel disappointed in themselves for straying from the healthiest path. It's a story I've read over and over on raw web sites and blogs, perhaps more frequently in the winter. It starts out the same: Someone goes raw, gets all fired up about it, and soon starts feeling youthful and vibrant again. The high lasts for a while, but then ... something happens. They slip back to cooked foods -- or worse, to junk foods. Sometimes the process repeats itself for years.

There's an old saying that "What Happens in Vegas, Stays in Vegas." But we're not ones for keeping secrets. So, here's the low-down on Wendi and KDcat's time in Sin City -- straight from Wendi's travelogue, once again!

We drove to Las Vegas from California, and loved seeing the change as our surroundings became a desert. The snow-capped mountains are such a beautiful contrast in CA, but especially here in Nevada where it's so dry and hot!

This stop was longer than expected, since we decided to change our schedule a bit in order to get some more relaxing time in--and also to allow KDcat to have some fun that didn't involve raw foods or Pure Jeevan activity. ?We decided to hold off on visiting a date farm and the grand canyon (two activities we'd had planned for this leg of the trip) until Jim could do those things with us as a family. We especially missed him during this part of the trip, because he's always wanted to see what Vegas is like in person.

I'm in the mood to eat lemons, so I figured for today's Makin' It Monday I'd search the Net for some lemon recipes. Well, look what I found!

Over the weekend, we visited the spectacular Oregon Country Fair in Eugene and, once again, experienced a joyful and overwhelming sense of recognition that we're living in a place where people are much more accustomed to just being themselves.

Personal expression and nonconformity are so valued here that one becomes quickly enamored of the whole ambiance, which could well explain why more people come to Oregon than leave. The region seems to represent, to many, a chance to finally discover and explore an identity perhaps not completely free from outside influence, but at least free from the undesirable influences that society elsewhere seems to insist upon. Or maybe I'm misreading it all and providing just one of many interpretations.

A Pure Jeevan family members asks:

How do I eat dandelions? I heard they are good for me, but I tasted one and they are so bitter. I don't know how I could ever eat them, even if they are supposed to be so good for me. Can you help

First, congratulations on being so open-minded when it comes to trying new things! Too many people never move far away from their comfort zones, especially when it comes to diet, and they miss out on a lot. So, good for you to at least consider and then try dandelion greens!

 

Pure Jeevan is hitting the road? this weekend, heading to Chicago for some super-double-secret raw business stuff, returning late Monday. (Can't discuss it yet, but it's raw food related and ultra-cool. We'll get to it in due time, I promise.)?

Actually, it's going to be quite an interesting trip, as we have some very serious, very intense work to do in Chicago over the entire weekend, but we're not sure yet whether it'll be Wendi doing the work or me! It all depends on how Wendi feels -- and with Lyme, you just never know. So, one of us will be busy, the other largely free to explore the windy city with KDcaT and Th' Jooge.