Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Ever since developing a personal conviction a few years ago that following a raw vegan existence was the best lifestyle for me, I've lived somewhat in conflict with the day-to-day corporate business environment in which I make my living at the moment. As we've directly stated many, many times, we're in the process of changing all of that. But, making such a huge change takes a long time because careers are in many ways very anchoring. We may write more about that process because it's true that going raw (or, really, adopting any kind of diet outside of what most other people eat) can lead to significant changes in your life. Between Wendi and me, I think we've gone through pretty much all of them, and there's certainly value and relevance in sharing most of those things here. Today, though, I thought I'd share what I call my "$75 Salad Story."

In the business world, "networking" is among the more prevalent activities anyone does. It's pretty much always going to involve food , right? It's always a breakfast briefing, meeting a client over lunch, or attending a dinner party (complete with a cocktail hour). ?The deck is more or less stacked against you at these things because, let's face it, they're usually set up to provide what most people perceive as a pleasant experience. And, quite often, that means a certain degree of culinary decadence / indulgence -- invariably at venues that have never heard of raw chocolate or raw apple pie (which, to me, is 10x more appealing and exciting than the ubiquitous "chocolate fountain").

Welcome to Pure Jeevan's "Juice-a-Day Jamboree"! You're probably wondering, "What IS Pure Jeevan's Juice-a-Day Jamboree, anyway " Well, it's simple: It's an ongoing, informal, loosely organized "event" centered around juicing. Think of it as an interim step between (1) any kind of diet or lifestyle, from SAD to full-on raw, that does not include much regular juice, and (2) an all out juice feast where that's ALL you'd consume for a period of time. Basically, we're saying, "Let's just make this simple and accessible for everyone. Let's just make a goal to simply drink more fresh juice!"

Wendi and I have been thinking a lot about incorporating more juicing into our lives lately (which is something we've done off and on over the years but never stuck with long-term). One thing holding us back from doing it more often is the time requirement. When we juice, it usually takes a half hour or so from start to finish. I know it doesn't seem that complicated, but I suppose it's just the whole process of setting up the juicer, washing and peeling the produce, juicing it, setting the juice aside while we clean the juicer, doling out the juice into glasses, cleaning up the mini-mess that makes, and then sitting down to actually enjoy the juice.

As you read this, calming violins open a familiar tune and that sweet mellifluous voice of Etta James soon enters your mind: "At laaaaaaaaassssst. My looooove has come along....." Great tune, right ! Well, it's appropriate here because, at LAST, here's the long-awaited Episode #9 of Know Your Food! That's right, friends, today we're going to explore the wondrous FIG in all of its sweet, soothing glory. One taste and happiness blossoms within you, washing over your entire being... We only wish that the following video was as professionally rendered as this paragraph of evocative prose... (but, we promise we'll get there one day).

In case you missed the actual nutrition info in that video (what little there was, LOL), here's the transcript:

I started writing on a raw food forum about the oranges coming in today. But, I was on my way out the door and I had more to say about them than I realized, so, I figured I'd paste what I wrote, so far, and add to it here in our blog. ;-)

?

(organic oranges and grapefruits)

Since Pure Jeevan specializes in raw food weight loss, we receive a lot of questions about what is required in order to lose excess weight. Many individuals want to know if they need to go on a 100% raw food diet in order to release excess weight.

The answer is, "No, you do not need to switch to a 100% raw food diet in order to lose weight." If you're asking if a 100% raw food diet works better for losing weight than slowly transitioning and increasing your raw food intake, the answer is still, "No."

I'm fairly sure that we've covered how to *open* a young coconut (also known as a Thai coconut). It seems like each raw food site has a video and/or article about that. I think it's actually a commandment in the Official Raw Foodism Bylaws somewhere: "Thou shalt show everyone how to open a coconut."

But *selecting* them... that's something that's not often covered in-depth. It's an advanced topic -- super-advanced, even. So, are you ready to learn the secrets?

I'm pretty sure I've said this before, but I'm thankful for so many things that it could take me a very long time to list them all. Today, however, I'm focusing on how thankful I am to have loving, supportive friends in my life.

When I was a child we moved a lot (every two years, on average). I continued to move a lot even after college, when it was no longer my mother making the decisions about moving.Why am I telling you this on a Thankful Thursday ?Because all of that moving around when I was a young child partly shaped the way I made friends.

Jim here... Here's part two of a video of Wendi showing how to make raw pasta. (If you did not view part one yet, click here to go there now.) She, with the help of her friend Melissa (of Food Under Foot), prepared a beautiful platter of pastas and some sauces that we all enjoyed when I returned home yesterday for lunch.

We hope this video shows you even more how fun and delicious eating raw foods can be!

Jim here... When you consider the agricultural and marketplace practices that affect the food we eat (e.g., pesticide use in the fields, widespread irradiation afterward, and the contamination of produce from various sources -- not to mention some of the disturbing potentialities we face in terms of further governmental intervention into the food chain), it leads one to the conclusion that, if we really want to eat the best food ever, growing it yourself is a great solution. It's also cheaper to grow your own and, in my opinion, more fulfilling than purchasing it (if you have the time and space to manage it, that is).

With all of these concerns (and more) in mind, we've launched a new series of interviews called "Know the Growers" in which I'll be interviewing organic farmers around the world on best practices in the field. Initially, we'll be publishing them every few weeks, most likely. Once we sell our home and are "full-time Pure Jeevan karma yogis," we'll be publishing them weekly (along with resuming our daily video series Know Your Food). I'll be publishing these organic farming interview transcripts on NaturalNews.com under their Citizen Journalist program.

Isn't it amazing how many different, stunningly delicious salad dressings there are in the world ! It's mind-boggling! There could easily be an entire blog devoted to nothing but raw salad dressings -- and I bet, in the right hands, such a blog could go on 5 days / week for literally years before truly exhausting the subject.

The world simply abounds with good recipe ideas -- and "abundance" is really the mentality you need to embrace when you're doing anything in the culinary world, raw or otherwise. The other side of the spectrum is the "scarcity" perspective, which is when you think, "Oh, I'd love to write a cookboook or create a recipe, but there are already millions of them out there and all of the great culinary creations have been done already."

I'm still sticking with my mono meal eating for Navratri. It's not as easy as I thought it would be, probably because I thought I wouldn't have any problems at all. Anyway, I'm sticking to it and we'll see if it makes me feel more energetic and healthy after the nine days are completed.

April 11, 2008