Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




On this Thankful Thursday I am feeling especially thankful for the Internet. Without the Internet I wouldn't be able to learn as much as I've learned about raw foods in such a short period of time. The Internet has connected me with people from all over the world who are also interested in natural health and raw food living. I am part of a larger community, one that would never exist without the Internet.

So, today I am especially thankful for the Internet. What are you thankful for today?

We don't always announce birthdays of friends and family here. But this particular individual is an integral part of the raw food community and we want you all to meet her!

Today is the birthday of the radiantly beautiful Penni Shelton! For those of you who don't know Penni, she's an incredible woman; she's got a heart of gold and is filled with love and compassion. She has been a loving friend of Wendi and member of the Pure Jeevan family for a very long time.

To keep all of you inspired while we are away, we've asked some

remarkable individuals to share their raw food stories with you. Enjoy!

Day 7: Happy Navratri! It's the final three days, and today begins the special day of focusing on the attributes of Goddess Saraswati, recognizing those same feminine qualities within ourselves, and drawing inspiration to continue growing and changing in the most wonderful ways.

Saraswati has always held a place of honor in our home. When we traveled to India a very long time ago(*), we purchased a batik wall hanging of Goddess Saraswati and framed it. It's quite large and we've always hung it in places where we wanted to focus on the energy that she represents to Hindus: creativity (particularly in the areas of music and art) and knowledge/intelligence (usually linked with education and literature).

Jim here... Recently, a commenter on this blog, Lannette, mentioned being a cardiac rehab nurse. For some reason, reading this set my wheels spinning in various directions, among them onto the topic of meat consumption in the world. To begin, I'd like to recap something I'd said in response to her:

... it *astounds* me how people joke about heart health where I work. People around here routinely return from medical exams and actually adopt rather mischievous grins when they reveal how high their bad cholesterol levels are. It's like they're saying, "I know meat and dairy are bad for me, but I'm going to keep on eating it anyway. Isn't that funny ??!!!" Ummm, no. It's sad. They laugh it off as though there could be no possible future reckoning for them. It's reminiscent, IMHO, of Dr. Viktor Frankl's book "Man's Search for Meaning," in which he describes a psychological phenomenon he termed the "delusion of reprieve." For anyone unfamiliar w/ that, the term describes the phenomenon via which those faced with certain death (or near certain death) mentally construct some way out of it. They are deluded into believing that they'll have a reprieve from the inevitable. So, it's exactly the same to me -- these people see the heart attacks coming. They simply refuse to do anything about it, refuse to change their habits, deny what their blood work says to them. Why? Because they think "I'll be okay. Sure, this leads to heart disease in most people, but not in *me* because I'm a strong guy, I'm macho, I'm not as fat as some other person here, etc." Mostly, it's the meat, I think. It's got a powerful hold on our society...

So, today I wanted to write a little bit on the topic of meat consumption. This is an enormous issue, in my opinion. If you're reading this, it likely means you're already at least a vegetarian, so I do not need to quote you any saddening statistics on the horrors of the meat industry. In fact, before writing this, I decided to visit the PETA web site quickly in order to glean a few slaughterhouse facts. But, in no time, I became markedly depressed, so I'll largely avoid focusing on specific negative imagery here.

It's Fun-Filled Friday again---that week went by so quickly! So, what fun did you have this past week and what fun have you planned for yourself in the near future? It's very important to make the time for fun. We all know that, right? But, how many of us actually carve out the time to have some special fun without stress, without problems---a time when we can laugh and experience the joys of being alive?

To keep all of you inspired while we are away, we've asked some

remarkable individuals to share their raw food stories with you. Enjoy!

I've been holding on to some things to share here on the blog, and today feels like a good day to share this particular inspirational gem, below. I hope it speaks to some of you in a way that brings about a deeper love for yourself. Many times I have a feeling, based on emails I receive, that I love some of you more than you love yourselves (and I deeply love all of you). That's okay, though. Your time will come to blossom into the self-loving individual that you know you are at your core. Perhaps today what I share will trigger a deeper sense of self-love for you, as it did for another friend.

Back in October, a friend in an online raw community sent me a message about how she was having a tough time with cravings. I responded to her, as follows:

... You CAN do it, too! For me, it took finally loving myself to make the change. I had to KNOW that NOTHING was going to stop me from loving myself. And loving myself meant never putting harmful things into my body EVER AGAIN! So, once I made that decision, I moved forward. I'm not saying I didn't have cravings, but I loved myself through them! ...

Many times in the online communities, the messages you share with others will also be read by individuals stopping by the pages of your friends. That was the case with what I wrote, above. I received a lovely message from another friend in that community, who had read the message I left for someone else. Here's what she wrote to me:

Today's Jim's birthday!

This photo is from Saturday night. We had a sleepover birthday party to celebrate Jim's big day. The Pure Jeevan home was filled with loving friends, amazing raw food dishes, and vibrations from some fun group drumming!

Happy, happy birthday, Jim! May all your wishes come true and your life always be filled with health, love, laughter, and friendships! I love you!

Jim here... This post is for anyone who has turned to raw foods in an attempt to become healthy -- to lose weight, lower cholesterol, to lower blood pressure, to beat diabetes, or perhaps to overcome something even more serious. Let me ask you something (rhetorically): Have you ever, in your journey toward optimal health, looked at someone else -- someone else who eats "worse" than you do, yet who appears outwardly more healthy -- and thought, "Why is it so hard for ME and yet so effortless for that person "

Have questions run through your mind such as: ?How can that other person eat all of the wrong things, and yet look healthy? ?Why is it that I eat better than most people, and yet I'm the one facing a health problem Why is it that some people go raw and their issues clear up so quickly, and yet here I am still not feeling and looking 100% healthy? Why is it that physical health is not always bestowed on those who really deserve it?

Wow, today is Day 7 of the Big 2010 Tour! So far, Wendi and KDcat have spent three days on a train and three more in Portland, Salem, and Corvallis. We still have plenty of content to post from those, including a good deal of video (once I'm able to edit that). For now, let's look at some pics and talk about their second stop, Salem!

Prior to leaving, Wendi & KDcat (let's just say "W&K" from here on out, okay ) stopped at People's Co-Op in Portland for supplies. As much as they loved Portland, they weren't very impressed with the co-op there, as compared to the one we have in Pittsburgh. However, in fairness, they were told that it's still a "young" co-op. Still, it's surprising to me that Portland wouldn't have an enormous one. However, it could very well be that there is not as much of a need there, in an area in which organics are much more accepted. Here in Pittsburgh, one could argue that our co-op thrives because organics are largely scoffed at by other retailers. Interesting, eh?

(By the way, are people on the west coast really as laid back as everyone says Wendi got into a bit of hot water for filming inside another co-op! Here in Pittsburgh, I doubt anyone would care if you set up a movie set in our co-op. No charges were filed, thankfully.)