Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Wow, who knew so much work goes into meeting up with people all across the country ! It's going to all be worth it, though, to meet so many of you!! Below are the definite meetups happening. There are more being planned that we'll share once things are finalized. If you don't see your town/city here, but it's on our list of places we'll be visiting, maybe you'd like to help us put together a little gathering If so, just let us know! We'll be updating later next week with a more finalized plan for the trip and various meetups taking place.

It turns out that planning a 40-day/40-night cross-country trip is a LOT of work! (Who knew ??!) Wendi and I seem to be spending every waking moment planning this thing, which may explain why we've missed a day or two's posts here on Pure Jeevan. But, we're gearing up for something absolutely amazing -- and it all starts next week!? So, if there is a quiet day or two this week, just keep in mind that the rawsome content is going to be absolutely insane here starting late next week and continuing through March into early April!

Today, we wanted to extend a huge thanks to Jeff and Helen Rose, owners of Natural Zing, for offering to sponsor the snack portion of Wendi and KDcat's trip. Jeff and Helen understand that, being a raw foodie, it can be a little tough to be on the road for such a long time. Sure, Wendi and KDcat will probably be snacking on a lot of fresh fruit, but it's also nice to have some packaged raw goodies as well while you're traveling. So, Wendi and KDcat will be loading up on some of their favorites -- botija olives, Love Force breads, Gopal's power wraps, some nut butters, some raw chocolates, and more. So, in thanking Natural Zing, we'll be running banners and so forth along with our content during Pure Jeevan's trip.

Hey everyone!? What a wonderful Thursday we have going here... After all, it's nearly 3:30 p.m. where I am, which means that the day is nearly over and it'll soon be Friday! Time sure does fly... Right now, it's still a beautiful fall here (in Pennsylvania, with the gorgeous leaves nearly at their changing peak) but, in seemingly no time, we'll be looking at winter in these parts.

When I announced Wendi's leave of absence a while back, I invited people to send in any questions that I might answer here on the blog. Fellow raw foodie Joanna Steven asked me on Facebook -- I'm at Facebook.com/Rawfood -- what our routine is for transitioning into winter. Well, I think she already did a fine job of covering that topic, here. But, I'll offer my own two cents here, as well, as I find it interesting.

Jim here... Recently, a commenter on this blog, Lannette, mentioned being a cardiac rehab nurse. For some reason, reading this set my wheels spinning in various directions, among them onto the topic of meat consumption in the world. To begin, I'd like to recap something I'd said in response to her:

... it *astounds* me how people joke about heart health where I work. People around here routinely return from medical exams and actually adopt rather mischievous grins when they reveal how high their bad cholesterol levels are. It's like they're saying, "I know meat and dairy are bad for me, but I'm going to keep on eating it anyway. Isn't that funny ??!!!" Ummm, no. It's sad. They laugh it off as though there could be no possible future reckoning for them. It's reminiscent, IMHO, of Dr. Viktor Frankl's book "Man's Search for Meaning," in which he describes a psychological phenomenon he termed the "delusion of reprieve." For anyone unfamiliar w/ that, the term describes the phenomenon via which those faced with certain death (or near certain death) mentally construct some way out of it. They are deluded into believing that they'll have a reprieve from the inevitable. So, it's exactly the same to me -- these people see the heart attacks coming. They simply refuse to do anything about it, refuse to change their habits, deny what their blood work says to them. Why? Because they think "I'll be okay. Sure, this leads to heart disease in most people, but not in *me* because I'm a strong guy, I'm macho, I'm not as fat as some other person here, etc." Mostly, it's the meat, I think. It's got a powerful hold on our society...

So, today I wanted to write a little bit on the topic of meat consumption. This is an enormous issue, in my opinion. If you're reading this, it likely means you're already at least a vegetarian, so I do not need to quote you any saddening statistics on the horrors of the meat industry. In fact, before writing this, I decided to visit the PETA web site quickly in order to glean a few slaughterhouse facts. But, in no time, I became markedly depressed, so I'll largely avoid focusing on specific negative imagery here.

We've got three incredible posts coming your way this week, and we're going to get started right here and NOW with a one-hour interview with the incredible Kevin Gianni. As most of you know, we postponed our RV Tour recently.As part of that, we'd planned to stage a fun event related to the All Raw Directory.We'd planned to air this interview with Kevin (conducted back in December 2008) for that event.

Fast-forward to today and we realize that, like our raw RV Tour, our All Raw Directory promotion will have to wait. It's funny how things trickle down like that. But, all is not lost. This is still an incredible interview -- and guess what ! It's only part one of a two-part interview, as well as a special super-fun surprise we'll be announcing on Friday. We promise: No one in the raw food community will want to miss Friday's post. All we'll say now is that it's a truly unique, limited opportunity unlike anything you've seen here before! Trust us: You couldn't possibly guess what it is!

We all know what "greens" are in general. For example, no one questions whether lettuce, kale, spinach, or chard are greens. But on the other hand, all of those items *are* also clearly green in color. With that in mind, what would you make of the following two questions I (Jim) recently pondered -- tagged as "reader questions" so they're easily found in the future by other equally inquisitive people ;-) -- that seem bizarre, but are really quite interesting?

1. Are non-green greens (e.g., purple kale) still considered greens

2. Are vegetables with green skins (e.g., cukes, zucchini) considered greens? (After all, they're green!)

Let's have a bit of fun today here on the blog. All week long we've been focusing on brain health and minimizing our chances of developing memory loss as we age. So, how sharp is *your* brain right now? What can you remember as the key highlights of ways to increase memory, ways to eliminate memory loss? What else can you remember reading over the past week here on Pure Jeevan's blog about having a sharp mind?

Share your resp0nses in the comments (and don't read those left by others until you've left your own!).

Today we bring you the last of our personal video interviews conducted while at the Raw Spirit Festival (RSF East 2009). I'll have one other highlight reel to run next week, just to round out this series by showing some of the additional ambience there.

So, we've finally come to the "infamous Viktoras video"! I smiled as I wrote that because it was quite the topic of discussion around our camp site. You see, one of my fellow campers, BH, was with me as we interviewed Viktoras (she filmed the interview, in fact) -- and, well... let's just say he strayed a bit from the expected raw food subject matter. I was worried that poor BH would be scarred for life after witnessing the discussion, but she did seem to get a good laugh out of it, and I suppose she's fully old enough to attend an R-rated movie.

To help keep all of you inspired, we ve asked some

remarkable individuals to share their raw food stories with you. Enjoy!

Jim here... A health-conscious friend of mine was feeling sick today. And, while I certainly do not advocate harping on the sick, I did have a very mild discussion with her when she phoned me for some advice. I asked, "Do you know what cognitive dissonance is "

"I'm not sure," she replied.

Wow, we've been getting a lot of publicity lately.(We'll be writing more about that later.) We're thrilled to be recognized for the work we're doing for the raw food community!

For those newly acquainted with Pure Jeevan, you've already found our blog (this site), and likely our main site. But, we also wanted to highlight another offering we've put a lot of work into -- the All Raw Directory. Here's a screenshot: