Just a quick notice that we've posted our December 2009 newsletter. Each month, we email a link to our newsletter to all Pure Jeevan family members. (If you're not receiving that, you're mising out on a ton of awesome raw inspiration and information. You can click here to sign up -- it's free!)
We'll be back tomorrow to continue our coverage of the Chicago raw food scene. As I've been saying for a few days now, you won't want to miss these great interviews!?

Ever since developing a personal conviction a few years ago that following a raw vegan existence was the best lifestyle for me, I've lived somewhat in conflict with the day-to-day corporate business environment in which I make my living at the moment. As we've directly stated many, many times, we're in the process of changing all of that. But, making such a huge change takes a long time because careers are in many ways very anchoring. We may write more about that process because it's true that going raw (or, really, adopting any kind of diet outside of what most other people eat) can lead to significant changes in your life. Between Wendi and me, I think we've gone through pretty much all of them, and there's certainly value and relevance in sharing most of those things here. Today, though, I thought I'd share what I call my "$75 Salad Story."
In the business world, "networking" is among the more prevalent activities anyone does. It's pretty much always going to involve food , right? It's always a breakfast briefing, meeting a client over lunch, or attending a dinner party (complete with a cocktail hour). ?The deck is more or less stacked against you at these things because, let's face it, they're usually set up to provide what most people perceive as a pleasant experience. And, quite often, that means a certain degree of culinary decadence / indulgence -- invariably at venues that have never heard of raw chocolate or raw apple pie (which, to me, is 10x more appealing and exciting than the ubiquitous "chocolate fountain").
Read more: Jim's $75 Salad: Staying Raw @ Haute Cuisine Destinations
I suppose that, when you buy more produce than the average consumer, you come to observe a thing or two about that produce. We can't say for sure that our assertion is 100% true, but it sure does seem true to us. You see, we've noticed that produce we purchase at farmers' markets tends to keep longer than store-bought. Give it a try yourself, and see if your produce stays fresher longer!
Of course, there are many other benefits to shopping at farmers' markets. Aside from the produce being able to stay fresh longer, you're getting it in a much fresher state than store-bought. So, the things you eat first will be "extra" fresh tasting.
Read more: Produce Buying Tip: Farmers' Market Produce Lasts Longer!
Jim here with another installment of Weird Wednesday...
Throughout the year, I go through various phases of fruit preferences. Right now, it's citrus. I eat probably four large grapefruits per day (dark reds). The darker the red the better, IMHO. I can get quite disappointed when the grapefruits are listed as "ruby red" but turn out to be just regular pink ones. I've noticed that the ones I like the most have an orangish tint to them, as though they've been left to ripen on the bush a little too long. Also, the best ones I've had this year have been from Texas. So, find yourself some burnt-looking Texan grapefruits & enjoy the blood-red bitter-sweetness!
Read more: If Oranges Smell So Darned Good to You... Buy Some!
Well, Wendi and our daughter, KDcat, are headed out this evening on a train for their cross-country tour. They didn't seem so sad to leave ... maybe it's because of the bounty they're taking with them! Check it out in the banner above as well as the snapshots below! (I've included a list at the end of many of the products.)
Natural Zing has been Pure Jeevan's favorite online source for all of our raw food supplies. They have been very supportive of Pure Jeevan for over a year, and they continue to amaze us with their love and generosity. You'll be hearing more about Natural Zing during the tour, because they're Wendi and KDcat's official snack sponsors for the trip!
In this special five-part series, Joanna Steven uncovers where some top vegetarian athletes get their protein. Here's part one, focusing on Tim VanOrden's take on this issue.
When alternatives to the Standard American Diet are discussed, protein is on everyone's mind. There are many reasons why someone might want to eat a plant based diet, whether for allergy concerns, health reasons, or more variety. But nagging doubts often come up;? Are plant proteins adequate for athletes and body builders ? Are they really the preferred protein source of the human body ? Are they better than animal based protein or are they just consumed for environmental reasons ? To answer these questions, why not ask the experts:? triathletes, professional dancers, bodybuilders and extreme sport racers ? Here are the answers from some of the most competitive athletes in their respective fields.
Read more: Vegetarian Athletes Share: Top 5 Sources for Animal-free Protein (Part 1 of 5)
For many people, a change in diet is largely a mental issue. You *decide* that you're going to do something different, and then commit to it. You may shop a little differently than before, but quite often that is the extent of any action taken (other than preparing and eating the new foods rather than the old ones).For many, the commitment aspect is the trickiest part. ?Books could be written on this subject alone (and we're sure we've discussed this at length here on the blog).
Today we want to share a super-easy tip to help with the commitment side of this: Keep your fruits and vegetables VISIBLE.
This weekend is all about having fun! We'll be working on the menu for the upcoming 3-Day Raw Food Spiritual Ashram Retreat that I've organized for the end of May. What does it mean to work on the menu? Well, it means I'll be making and sampling all kinds of gourmet raw food dishes this weekend!
Jim here... We're at an interesting juncture here at Pure Jeevan. For the moment, we're still living a little more "in the box" than we plan to in the near future. One example of this is my personal excitement about Fridays. Oh, I suppose Fridays will always seem special to me somehow. But after years of the corporate routine, Friday remains the most welcome weekday.
Friday signifies the end of the five-day stretch during which most people do whatever they happen to do to pay the bills, to keep (raw!) food on the table, and a roof over their heads. While I know of and admire many people for whom the work week is generally meaningful and rewarding, I suspect that the majority of people go through it simply for the money. Sure, many "like" their job (or, perhaps more aptly, "don't hate it"), but I have met too few who absolutely love their jobs. (Come to think of it, I've met quite a number who actually do hate their work!)
Read more: TGIF!, and a Recap of Major Pure Jeevan Activities
Well, it's officially summer here! This time of the year is extra special to us now that we're healthier. Not only is there an abundance of fresh, local organics to eat, but the sun also shows itself to us a lot more (Pittsbugh is ranked as one of the places experiencing the least amount of sunshine per year). The sun actually used to make me feel physically ill (I wrote a bit about that in an earlier post), but ever since I've switched to a raw vegan diet I find myself drawn to the healing sunshine.
Before switching to a raw lifestyle, we used to go on a lot of outings (picnics) and we'd also go camping. I remember a friend voicing concern when my diet was beginning to change to raw foods. She felt I wouldn't be able to go camping anymore and that things like picnics wouldn't be fun for someone eating a raw food diet. She thought I'd need access to a refrigerator in order to keep all my raw foods fresh and a kitchen where I could prepare the delicious foods she had been seeing me eat.
Read more: Summertime Raw (Video): Out the Door in 10 Minutes!
For the most part, I've been eating intuitively from the very start of my raw food journey (which began over two years ago!). I noticed that I was drawn to different foods for blocks of time, and as my interest would wane I'd find myself drawn to another raw food. Anyone who has followed my story to health knows about my love for young Thai coconuts. My entire body would vibrate with physical excitement every time I picked up another case of those life-enhancing baby coconuts. I felt like a child receiving a much-desired gift---giddy with excitement and unable to stand still. I'm not just saying that, either---it was a very strange sensation, feeling such excitement over a food.
Well, my love for the coconuts faded and I found myself drawn to other foods over the past few years. However, none of them ever compared in intensity to my desire for the coconut. I can't recall all of the foods I cycled through, but there were plenty of food cycles I went through. Currently, I'm intuitively drawn to the pineapple. I want to eat it at least once a day, sometimes more. I haven't tired of it in the least bit.