Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




We don't always announce birthdays of friends and family here. But this particular individual is an integral part of the raw food community and we want you all to meet her!

Today is the birthday of the radiantly beautiful Penni Shelton! For those of you who don't know Penni, she's an incredible woman; she's got a heart of gold and is filled with love and compassion. She has been a loving friend of Wendi and member of the Pure Jeevan family for a very long time.

Wow, we've been getting a lot of publicity lately.(We'll be writing more about that later.) We're thrilled to be recognized for the work we're doing for the raw food community!

For those newly acquainted with Pure Jeevan, you've already found our blog (this site), and likely our main site. But, we also wanted to highlight another offering we've put a lot of work into -- the All Raw Directory. Here's a screenshot:

As a follow-up to yesterday's McDonald's-bashing post, I thought I'd post another perspective -- namely, that not all chain smoothies are bad. I can't claim to have tried them all, but I can report with confidence that, for raw most foodists, a trip to Jamba Juice can be awesome!

Wow, today is Day 7 of the Big 2010 Tour! So far, Wendi and KDcat have spent three days on a train and three more in Portland, Salem, and Corvallis. We still have plenty of content to post from those, including a good deal of video (once I'm able to edit that). For now, let's look at some pics and talk about their second stop, Salem!

Prior to leaving, Wendi & KDcat (let's just say "W&K" from here on out, okay ) stopped at People's Co-Op in Portland for supplies. As much as they loved Portland, they weren't very impressed with the co-op there, as compared to the one we have in Pittsburgh. However, in fairness, they were told that it's still a "young" co-op. Still, it's surprising to me that Portland wouldn't have an enormous one. However, it could very well be that there is not as much of a need there, in an area in which organics are much more accepted. Here in Pittsburgh, one could argue that our co-op thrives because organics are largely scoffed at by other retailers. Interesting, eh?

(By the way, are people on the west coast really as laid back as everyone says Wendi got into a bit of hot water for filming inside another co-op! Here in Pittsburgh, I doubt anyone would care if you set up a movie set in our co-op. No charges were filed, thankfully.)

It's time for another "Makin' It Monday" installment!? This time, Pittsburgh raw foodies Joe Prostko and Tracey Anne Miller (along with videographer Heather) demonstrate their "Turbo Tornado Superfood Solution," which has (as you'll see) a *ton* of superfood ingredients. Take a look:

Sad Update: Our friend Michelle Pierson, interviewed here, passed away in July 2016 after a kayak accident in Hawaii.


We've spent the past three days focusing on the core subject of critical importance in the raw food lifestyle -- the FOOD! However, as most people will agree, it's also about so more than "just the food." Here at Pure Jeevan, we've always made a point to stress the holistic nature of our philosophy (mind, body, spirit, emotions), and we'll certainly continue to do that.

The Raw Spirit Festivals also do a magnificent job of illustrating this point. While they do offer *spectacular* raw foods and presentations centered around raw foods, you'll also find music, dancing, yoga, and other uplifting recreational activities all day long!

With love in my heart, I present this gift to the entire raw and living foods community:

Original Comments

Below, we have included the original comments from this blog post. Additional comments may be made via Facebook, below.

Those consuming a raw food diet sometimes use a dehydrator to prepare raw food dishes. They do this at low temperatures, below the point of actually cooking the foods, to intensify flavors, reduce the amount of moisture in the dish, and sometimes to take the chill off something they'd rather serve a bit warmer than straight out of the refrigerator. There is a practice that we've seen, however, that is actually cooking the very foods were taking such great measures to consume raw! Let me share an experience I had when I first started eating raw foods, that will help explain how some of us may be cooking our foods by mistake.

In the beginning of eating raw foods, my entire family loved the Vegetable Stir-Dont-Fry I used to make (you can find that recipe in the free eBook you downloaded when you first visited our site). One day I created a double recipe so we could eat more the next day, without going through the process of preparing it again fresh. The following day I took the bowl of Stir-Dont-Fry out of the refrigerator and put it into the dehydrator to take the chill off. It wasn't warming up fast enough on such a low temperature, so I thought I'd just cover the dish a little bit to trap in some of the heat that seemed to leave each time I checked the dish and stirred it around. So, I took a plate and placed it on top of the bowl with about an inch, or two, opening.

Ever since developing a personal conviction a few years ago that following a raw vegan existence was the best lifestyle for me, I've lived somewhat in conflict with the day-to-day corporate business environment in which I make my living at the moment. As we've directly stated many, many times, we're in the process of changing all of that. But, making such a huge change takes a long time because careers are in many ways very anchoring. We may write more about that process because it's true that going raw (or, really, adopting any kind of diet outside of what most other people eat) can lead to significant changes in your life. Between Wendi and me, I think we've gone through pretty much all of them, and there's certainly value and relevance in sharing most of those things here. Today, though, I thought I'd share what I call my "$75 Salad Story."

In the business world, "networking" is among the more prevalent activities anyone does. It's pretty much always going to involve food , right? It's always a breakfast briefing, meeting a client over lunch, or attending a dinner party (complete with a cocktail hour). ?The deck is more or less stacked against you at these things because, let's face it, they're usually set up to provide what most people perceive as a pleasant experience. And, quite often, that means a certain degree of culinary decadence / indulgence -- invariably at venues that have never heard of raw chocolate or raw apple pie (which, to me, is 10x more appealing and exciting than the ubiquitous "chocolate fountain").

So far, so good, with the mono-meal fasting for Navratri! I mentioned that I'll be sharing an almost diary-like blog entry at the end of each day, to share things with all of you. Well, today's diary entry is quite long. I do share a lot about what was going on with me before the fast, and why I haven't been around much online to connect with all of you.

How's everyone else doing? Are you enjoying your raw food journey? What have you been learning about yourselves, your bodies, and your overall health?